Darren Rusli Email & Phone Number

Singapore

▪Established product vision & strategy for the Postgraduate Business Education vertical ▪Proposed a new GMAT program structure that drove client satisfaction up and reduced costs ▪Worked with CEO to build strong synergies between academic and admissions advisory services, leading to 3x revenue growth since 2018 in a flat market▪Collaborated with Product team to develop a proprietary client management platform – enhanced customer success rate (+35% client satisfaction score)▪Unlocked new B2B revenue streams by securing and closing large partnerships (INSEAD, ESSEC, IESE, HEC, CUHK)▪Led weekly sales event with highest conversion rate through targeted marketing and partnership▪Develop and grow our Operations Coordinators to transition in to top-performing Sales Executives ▪Worked with the head of Admissions Advisory team to launch new comprehensive products, which resulted in +75% growth for admissions advisory products in 2019, +25% in 2020 and +42% in 2021▪Coached 60+ Elite MBA candidates maintaining 100% admissions track record with advisory responsibilities over strategic management of timeline, profile, application vetting with a focus on career advancement

Singapore

▪Consistently exceeded annual revenue targets ($1M+ achievement and top biller for five consecutive years), adapting sales processes for 20+ products into multiple customer segments. ▪Designed cross-selling process and customer pitches to provide a more holistic customer acquisition approach, multiplying our revenue streams ▪Drive development of proprietary client management platform and major digital transformation▪Streamlined sales training materials including latest sales practices – e.g., promote the usage of instant messaging platforms like WhatsApp to optimize sales process and operational efficiency▪Collaborated with HR head to prepare training materials for sales and operations teams to ensure best practices

Singapore

▪Responsible for advising, onboarding, and full process of sales across 10+ course products ▪Achieved team sales target with increase 75% increase of clients over 2 years▪Monitoring and quality assurance of client scheduling and student resource allocation▪Optimized ROI on marketing spend through revamp of digital ad campaigns▪Proposed digitization of client management process and drove migration to web-based CRM solution

Van Nuys, California

▪Streamlined process of airing ads across multiple client groups (TV stations, product vendors, and ad campaign producers)▪Coordinated communications across departments to process incoming and outgoing instructions▪Organization of client portfolios, utilizing company’s internal Traffic computing program. ▪Conducted QA test calls to ensure activity at point of contact and validity of product information.

Bachelor Of Arts, Political Science

Education record