Darren Susilo, Mba Email & Phone Number

Toronto, Canada Area

Directly contribute to up to 50% higher media exposure and brand recognition for clients through overseeing, formulating, and executing a comprehensive marketing, public relations, and media communications strategySuccessfully manage and coordinate franchisee relationships with clients' head office relating day-to-day operational challenges and managing upward and downward expectations regarding promotional campaign rollouts through development of interpersonal relationshipsSupervise an agile, multifaceted team of up to five freelance content creators and multiple creative agencies to adapt and execute client demandsManage influencer relations for various clients, directly contributing to increased publicity and providing a boost of up to 99% increase of engagement metrics Managed end-to-end projects for international government-subsidized agencies to increase export revenue of goods into Canada through public events such as Restaurants Canada Show

Toronto, Canada Area

Produce and host Facebook and Instagram optimized videos focused on food, lifestyle, and Toronto-based neighbourhood documentaries to generate community interest, commerce, and pride; alongside maximizing web traffic Through food reviews and relationship-building, became a pivotal figure in the successful integration of modern Asian cuisine and desserts into the mainstream Toronto media and public consciousnessCreative content creator for Instagram stories to supplement written profiles and/or social media videos, consistently adding hundreds of followers to each small business exposed

Toronto, Ontario, Canada

Research, plan, and execute brand-building campaigns to increase brand awareness, resulting in exponential increase in exposure of upcoming projectsHost a biweekly live show aimed at connecting with customers and provide timely information regarding all company-related initiativesLiaise with external suppliers and venues to identify new blue ocean possibilities, especially during post-COVID lockdown

Toronto, Canada Area

Manage and oversee the strategic execution of all B2C product marketing campaigns directly contributing over $1M in annual sales for three consecutive yearsPrimary project manager in all marketing and communication initiatives related to product revisions, issues, and new product launchesManage the strategic planning and execution of B2B customer outreach initiatives, aimed at uncovering insights, creating success stories and increasing customer satisfaction, loyalty, and retentionEffectively work with various external agencies and call centres in supporting marketing campaignsRepresent the company at industry events to increase brand equity and support new product releasesCoordinate, execute, and provide QA analysis on collateral and RFP documents translation from English to various Asian languagesNominated for the 2017, 2016, and 2015 Moody's Analytics Create Confidence Award, which recognizes professional excellence and leadership skills.

Toronto, Canada Area

Coordinate and execute all B2C marketing campaigns for the Canadian Securities Course (CSC®) flagship productLead and coordinate the execution of marketing and communications activities surrounding new product releasesEffectively liaise with external vendors in coordinating creative layouts and production services to ensure consistency with overall campaign message and brand identityNominated for the 2014 Moody's Analytics Create Confidence Award, which recognizes professional excellence and leadership skills.

Toronto, Canada Area

Primary point of contact and coordinator in the setup and configuration of the organization's financial coursesEffectively collaborate with departmental heads to research, gather, and analyze components required for a successful product launch to ensure smooth client experiencePrepared instructional documents to provide effective Standard Operating Procedure guidelines for product setup and accreditation auditsManaged the operations of the work experience audit process as part of the granting of professional financial designations

Toronto, Canada Area

Coordinate the procurement process for hiring IT staff between 100+ staffing firms and 5 client ministries, providing effective resource placement within tight time constraintsPrimary point of contact for all cluster procurement inquiries, facilitating effective communication through consultation and advice with ministry senior managers Drafted contracts and other procurement legal documents through knowledge of the government/ministry’s policies and mandatesCollaborated to perform software testing on an electronic approval system to support the unit’s green initiatives

Coordinated the inaugural pre-MBA orientation program for international students, building strong relationships with staff and faculty stakeholders to ensure overall integration under strict budget constraintsCustomized communications for the school’s pre-MBA program by carefully designing a handbook for the eventPerformed capacity analysis and advice to management for future classroom usage in the new Burlington campus, resulting in improved space utilizationEffectively researched student resources offered at other business schools, followed by concisely presenting findings to Associate Dean to assist the school's vision for the new Burlington location

Successfully developed an integrated computer based online learning tool, using Adobe Captivate, for users of a province-wide applicationAccurately performed data integrity testing on multiple platforms to minimize inaccuracies within various units' quarterly statistical reportsPerformed testing on applications to maximize the quality of day-to-day user experience

Led a project team commissioned to ascertain the need for additional human capital within the RCMP, contributing to increased organizational effectivenessAccurately analyzed hundreds of financial transaction journals to pinpoint suspicious monetary transfers for trial evidence Investigated details regarding the movement of large sums of money from Canada to foreign financial institutions through careful analysis of wire transfer records and liaising with account managers and bank representativesProvided support in additional areas including, but not limited to:- Transcribed witness interviews- Analyzed witness and suspect interviews for evidence- Evidence management and organization

Consulted multiple clients on the accuracy of their applicants' overall professional history, providing insight on qualifications for positions to increase clients' hire success ratesWorked collaboratively with the Recruitment Team to screen and conduct interviews for prospective employeesProvided support in various human resources areas including, but not limited to:- Trained new employees- Provided orientation and mentoring to new employees- Performed supervisory duties and conducted quality assurance audits during managerial absences

Gained Wall of Fame status for exceeding 100% sales target results in three financial quartersIncreased branch's overall Customer Satisfaction Index via customer interviews and organizing customer appreciation daysAnalyzed customers' financial needs, providing them with customized verbal and written solutions, resulting in increased overall customer satisfaction and retentionProactively and regularly communicated with clients to advise them of changes in their account features

Conducted research and analysis of small businesses and the trend of international pharmaceutical R&D outsourcingPresented and interpreted research analysis to stakeholders by utilizing customized communication methods for each target audience, effectively maximizing research impact

Mba, Marketing, Human Resources

Activities and Societies: BizX Exchange Program, Student Leader for Mock Interview Night, Volunteer Recruiter for McMaster's recruitment.

Mba Exchange Program

B.Com, Economics