Darrian Wright Email & Phone Number

Salt Lake City, Ut, Us

I do content strategy consulting for companies I like.

San Francisco, California, Us

Draper, Ut, Us

Pluralsight is the technology learning platform. I lead the strategy for our B2B marketing content.

Draper, Ut, Us

San Jose, Ca, Us

In 2015, Adobe launched its third cloud focused on bringing its various PDF and e-signatures tools into one subscription product. I managed the transition of the EchoSign social accounts into the Document Cloud brand and pivoted the social strategy to a robust paid media plan for B2B customers.

San Jose, Ca, Us

In 2014, Adobe Creative Cloud released its updated suite of mobile apps as well as its first foray into creative hardware with Adobe Ink and Slide. I managed the transition of the Adobe Ideas community to the expanded suite of mobile apps and implemented a UGC-based social strategy to promote all apps under the CC mobile umbrella.

San Jose, Ca, Us

- Moderated online communities for Adobe’s global brand and Creative Cloud (2M followers)- Provided daily listening reports on conversations related to subscription model transition- Managed “surprise and delight” program for social influencers and brand advocates- Curated user-generated content for Instagram, Behance and Tumblr accounts

Salt Lake City, Ut, Us

In this role, I assisted the account manager on brand and marketing efforts for clients. This included coordinating the creative execution of ad campaigns, managing social media accounts and paid media spend and editing blog and other marketing content.

Provo, Ut, Us

- Wrote, moderated and analyzed Facebook content growing audience from 3,000 to 175,000 followers in 12 months- Coordinated monthly committee meetings to define and evolve the university’s digital strategy across departments- Launched first official university Twitter account

Designed and provided front-end development for 25+ blogs and web branding projects. Built and managed social media, content and community building strategies for small business clients.

- Responsible for social media strategy and online editorial calendar for Bronco Mendenhall Foundation- Managed the production and publishing of multimedia projects, e.g. weekly video blog series for Thursday's Heroes- Managed alignment of social media calendar with strategic PR initiatives

- First student community and news manager for Facebook, Twitter and YouTube accounts- Produced multimedia news projects (video blogs and interactive pages) to supplement print stories- Edited online news content and moderated comments for newspaper’s website and social accounts

- Co-founded 20-vendor sales event; responsibilities included advertising and digital marketing, vendor communications, sales and security- Directed all marketing aspects of business operations, specifically in online community outreach to vendors and customers-- Designed and developed brand identity, business collateral and marketing materials.