Darrin Waddle Email & Phone Number

Addison, Tx, Us

Nashville, Tennessee, United States

Addison, Tx

Working in an agile environment I develop and iterate application function within enterprise level software. Enhancing user satisfaction through software usability, accessibility, and delight – provided by product interaction.Skilled with development tools such as project personas, analytics, Jira, Sketch, Axure, Adobe Creative Suite, HTML5 and CSS3.I am currently working on two products; Qfiniti – a workforce optimization (WFO) platform for multichannel analysis with real-time agent support and contact center performance capabilities.Media Management – Digital Asset Management (DAM) which provides a consolidated asset repository for marketing, branding, commerce, video and global distribution.

Working in an agile environment I develop and iterate application function within enterprise level software. Enhancing user satisfaction through software usability, accessibility, and delight – provided by product interaction.Skilled with development tools such as project personas, analytics, Jira, Sketch, Axure, Adobe Creative Suite, HTML5 and CSS3.I am currently working on two products; Qfiniti – a workforce optimization (WFO) platform for multichannel analysis with real-time agent support and contact center performance capabilities.MediaBin – Digital Asset Management (DAM) which provides a consolidated asset repository for marketing, branding, commerce, video and global distribution.

Boulder, Co

I was tasked to develop a stronger digital relationship between FamilyLife and Users of the FamilyLife events & content. Building stronger online & offline communities. FamilyLife has created a brand of "Family Lifecycle" content from teen to empty-nesters. By understanding when and how online users utilize this family focused content FamilyLife can better serve its constituents as they move through any given lifecycle.Taking this analytic knowledge of User traffic patterns (lifecycle content consumption), we further developed digital tool-sets which provides ongoing marketing opportunities, both digital and traditional, to provide on ramps to "next lifecycle" content and events.

As part of Sports Authority’s eCommerce Department I Widened the effectiveness of existing Digital Channels by applying current digital trends, analytics and User-Centric strategies.The main challenge was to unify digital asset or platforms for ease of function across multiple devices types. By providing a unified User experience Sport Authority saw a marked increase of online interaction and basket size during check out.

RESUME UPON REQUEST —Much of my career has been in Advertising as an Art Director & Copy Writer.I was responsible for the overall style and tone desired for each campaign and helped articulate a vision and message for our clients’ service or product. I would work with Designer and Artists to produce all media, wether print or digital, to spec for each media outlet release. I also evaluated clients existing advertising & marketing plans to guide them on best approaches in their marketing efforts.Write comprehensive proposals and plans to help the client better understand demographic target or ICP.