Darron Pinkney Email & Phone Number

Reno, Nevada, United States

Riverside, California, United States

•Develop and implement programs, events and/or communication and marketing strategies designed to inform alumni and other key constituencies of institutional programs, activities, policies, and practices.•Responsible for managing, stewarding, and growing the corporate partners program designed to provide benefits to alumni and generate more than $75,000 annually for the Alumni Association.•Work closely with Communications Manager to promote alumni achievements by leveraging social media and other communication channels.•Serve as the primary staff liaison to the UCR Alumni Associations' Chapters, Clubs and Networks.•Works closely with volunteer leaders to develop programs, services, and opportunities to engage a greater number of alumni as volunteers in service to the university.•Create opportunities and identify events/programs currently sponsored by the association to promote alumni engagement.•Oversee the alumni association's Alumni Engagement Committee.•Respond to alumni customer service requests including, but not limited to questions regarding programs, events and services, alumni email accounts, questions pertaining to travel benefits and discounts and other as appropriate.•Collaborate with campus partners and vendors to manage the multi-day Grad Fair event.•Assist with university-wide events such as Convocation, Chancellor's Dinner, Homecoming, Highlander Day of Service, Commencement, and some regional events

Riverside

-Develop and execute the UC Riverside Alumni Association's membership program.-Oversee the creation of alumni marketing communications designed to increase awareness of and engagement in the UC Riverside Alumni Association and UC Riverside.-Implement membership recruitment/retention strategies and perform membership solicitations, such as electronic appeals, mailings, and social media campaigns. .-Oversee the department's affinity partnership/corporate sponsorship program.-Create and disseminate key membership messages for general alumni communications and manage the association's membership benefits program through the development of new benefits and the evaluation/viability of current benefits.-Collaborate with campus partners and vendors to manage the multi-day Grad Fair event.-Oversee the alumni association's Marketing and Membership Committee.-Assist with university-wide events such as Convocation, Chancellor's Dinner, Homecoming, Highlander Day of Service, Commencement, and some regional events.

Riverside, California

• Develop and implement marketing strategies for community engagement, fan interest, campus engagement, and support across all 15 intercollegiate athletic sports programs.• Foster strong community outreach, business community support, and alumni engagement for mutually-rewarding experiences with UCR Athletics.• Oversee the creative writing of marketing pieces and copy of social media platforms.• Draft community outreach press releases.• Serve as the department liaison for the Greater Riverside Chambers of Commerce.• Work with local non-profits to create partnerships.• Oversee and facilitate all trade agreements within the department’s Business Partner Program.• Serve as the department liaison for scheduling teams’ volunteer hours within the community.

Houston, Texas Area

-Develop and implement promotional and marketing strategies, enhancing awareness and increasing attendance of athletic events, working closely with head coaches and administration to promote Houston Athletics’ 15 Varsity Sports. -Director of all in-game scripting and presentation elements for Football, women’s basketball, soccer, swimming & diving, track & field, & softball.-Monitor and expand Houston Athletics licensing revenues in conjunction with Learfield, by serving as the internal licensing director and brand manager. Served as liaison to local/regional retailers. -Work cooperatively with the athletic communications office, video production, ticket sales, development and sponsorship team to ensure a cohesive message in promoting football.-Serve as the athletics liaison with Student Government Association, Student Programming Board, Student Housing and Residential Life and other on-campus departments.-Oversee all on-campus/community outreach athletics initiatives.-Serve as the athletics representative at all New Student/Transfer/International Orientation sessions.-Coordinate, with IMG, the integration of sponsorship elements into game-production, in order to ensure activation through in-game promotions and contests.-Promote teams through fan engagement, using social media channels (Facebook, Twitter, Instagram, and Snapchat.) -Oversee a fan experience assistant and a team of 20 student fan experience interns.-Logistically manage the setup, execution, and tear down of Shasta Square (Fan Fest football area.) -Game Presentation Coordinator: Men’s Basketball NCAA Final Four (2016).

Houston, Texas Area

-Plan and execute the presentation of all home men’s basketball games.-Assist the Assistant Athletics Director of Strategic Marketing, Promotions & Licensing with the planning and execution of all home football games.-Oversee all marketing/promotional/fan experience elements for men’s basketball. -Assist in all marketing/promotional/fan experience elements for football.-Aid IMG in activation of all sold game day activities and promotions for men’s basketball and football.-Assist in the planning, logistics and execution of various large scale athletic events, including Football Spring Game and Fan Appreciation Day.-Coordinate all Shasta Square activation (Football Tailgate Zone).-Assist with all on-campus/community Houston Athletics Street Team events.-Serve as the athletics liaison with Student Government Association, Student Program Board, Student Housing and Residential Life, and other on-campus departments.-Serve as the athletics representative at all New Student/Transfer Orientation sessions.

Reno, Nevada Area

-Generate content for media guides, game programs and press releases for women’s basketball,women’s soccer, track/field, cross country, and rifle.-Promote Nevada athletics via website for women’s basketball, women’s soccer, track/field, crosscountry, and rifle.-Engage fans as admin of the Nevada Wolf Pack Facebook page. 47,000+ fans as of June 2013.-Promote and interact with fans on the official Wolf Pack Twitter account. 10,000+ followers as ofJune 2013.-Contribute blog entries for the athletics department blog site.-Pitch stories to and handle requests for information from local/national media, conferencepersonnel and NCAA officials and fans/general public.-Coordinate and supervise press box/press row operations for home events.-Travel with teams and serve as the liaison with local, regional and national media.-Compile statistics and maintain historical archives.

University Of Nevada, Reno

-Oversaw marketing operations for women’s basketball, volleyball, soccer, softball and baseball.-Assisted with the creation, coordination and supervision of all game day promotional activities at men’s basketball and football home events.-Aided Wolf Pack Sports Properties in the fulfillment of all sold game day activities and promotions.-Established and oversaw the official Nevada Wolf Pack Facebook page. 47,000+ fans as of June 2013. -Promote and interact with fans on the official Wolf Pack Twitter account. 10,000+ followers as ofJune 2013.-Monitored Wolf Pack licensing revenues through the Collegiate Licensing Company by serving as the internal licensing director. $370,000 licensing program 2010-11. -Recruited, supervised and provided direction for the University of Nevada’s official student spirit group (Blue Crew) and its Executive Board.-Oversaw and facilitated the Wolf Pack youth support group ( Pup Club).-Contributed in the area of season ticket renewals in football and men’s and women’s basketball.-Assisted the Director of Marketing and Promotions in the recruitment of Student Interns and their assignments.-Served as the athletics department liaison with student government and other campus groups.

Reno, Nevada Area

-Oversaw Marketing operations for Women’s Basketball, Volleyball, Softball, Baseball and Soccer.-Assisted with the Marketing operations of Men’s Basketball and Football.-Oversaw the official University of Nevada youth fan club “Pup Club”

Reno, Nevada Area

-Responsible for assisting blood donors with appointments and acquiring new donations. -Maintained monthly donation objectives and goals.

-Negotiated workout options with homeowners by phone that lead to cure of loan defaults. -Provided financial counseling, collected mortgage payments, and suggested alternatives to foreclosure.

-Managed a university residence hall floor of 42 ethnically diverse Undergraduate students. -Counseled students on various personal and academic issues. -Ran monthly floor meetings and conducted frequent room drop-ins to discuss events, developments, and concerns to ensure that students were kept up-to-date on all pertinent housing information.

-Performed Database entry for Undergraduate Studies programs using Excel and Access. -Receptionist duties including answering phone, filing, and scheduling appointments. -Worked quarterly with the Administrative Analyst/Specialist and Administrative Support Coordinator during the Faculty hiring process.

-Prepared beverages for customers in an expeditious and friendly manner. -Completed transactions while offering legendary Starbucks customer service.

Ma, Educational Leadership

Activities and Societies: Black Graduate Student Association

Bachelor'S Degree, Marketing

Activities and Societies: -African Student Alliance -Student Leadership and Development New Student Orientation Leader.