Darryl K. Roberts Email and Phone Number

New York based nonprofit that develops programs, strategies and iniatives that connect people with life changing narratives. Currently in 1st stage development of “Harlem Renaissance Classic” (HRC) The initiative will involve Education, Sports, Innovation, Culture and Music. The inspiration and vision of the HRC is in part to eradicate inequality from social discourse, while creating a more diverse and inclusive workplace. We’ve got work to do.

Responsible for ensuring that customers, vendors and all stakeholders receive premium quality service in all facets of their In-Store experience. Assisted in the training and development of all new CS Booth team members. Assisted the Metro Marketing Team in the analysis, design and execution of in-store, local market and national marketing programs and initiatives. Responsibilities and Accomplishments: * Collaborated with Metro Marketing Lead to produce store level community tours. * Assisted in design of community engagement projects with Metro Marketing Lead. * Coordinated in-store regional marketing and foundation fund raising programs. * Provided project management assistance in the execution of key partner programs. * Built relationships with team members for successful execution of marketing initiatives. * Successfully implemented multiple time sensitive community marketing programs.

Implemented direct to consumer marketing initiatives for new product launches in a fast paced sports lifestyle retail store. Prepared time sensitive marketing materials for Nike+Digital, Footwear and Apparel initiatives for contract through supervisory level employees. Implemented new marketing programs geared to increase sales volume and add-on items. Responsibilities and Accomplishments: * Supported Key consumer training initiatives; Super Bowl, US Open Golf, Super Bowl * Developed team incentivized marketing program to increase units sold per sales rate. * Enhanced relationships with Community Organizations for local marketing programs. * Trained and Mentored New Sales Associates in Customer Service initiatives. * Initiated the development of daily AM marketing strategy sessions.

Developed grass-roots sports marketing strategies for a multi-cultural consumer base. The events focused on changing the narratives within communities effected by the vicissitudes of income inequality. Most of the events were designed to benefit mid-west urban communities.Responsibilities and Accomplishments: * Developed integrated marketing programs with retail and media components. * Build community partnerships with civic, business and political leaders. * Design through implementation of grassroots programs with major national retailers. * Identified funding sources which accounted for $250,000 in 2nd year sponsor revenue. * Produced Chicago’s seminal MLK celebration to support local HBCU chapters. * Recruited, managed and trained a diverse team of volunteers.