Darryl Sellers, M.A.

Darryl Sellers, M.A. Email and Phone Number

Communications Consultant @ Isuroon
Minneapolis, MN, US
About Darryl Sellers, M.A.

I am a Head | Director of Internal & External Communications, Public & Media Relations who develops innovative strategies, executes successful campaigns, and advocates for social justice. A versatile PR professional, I've helped to secure hundreds of interviews and have written dozens of stories including for the Biden-Harris Administration. I moderated a media briefing involving President Biden, attended by 200+ journalists.What I do is define communications strategy, shape the storytelling approach, and expand media coverage. Most recently, I built the public relations platform for Carepool, a company specializing in ride services for aging individuals and people with disabilities. I formulated the earned media plan for CMRignite, to positively impact public health in historically under-served communities. I am committed to telling stories that shine a light both extraordinary individuals and impactful causes.The added value I bring to the table is that I strive to learn and grow while achieving “win-win” opportunities. Thriving in collaborative environments, my personal leadership style incorporates openness, engagement, empowerment, and encouragement. »»» EXPERTISE »»»✅ Communications Strategy✅ Corporate Communications✅ Crisis Communications✅ Marketing Communications✅ Strategic Leadership✅ Media Relations✅ Public & Community Relations✅ Government Affairs✅ Public Speaking✅ Social Media✅ Content Strategy

Darryl Sellers, M.A.'s Current Company Details
Isuroon

Isuroon

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Communications Consultant
Minneapolis, MN, US
Website:
isuroon.org
Employees:
19
Darryl Sellers, M.A. Work Experience Details
  • Isuroon
    Communications Consultant
    Isuroon
    Minneapolis, Mn, Us
  • Carepool
    Director Of Public Relations
    Carepool Mar 2024 - Present
    Denver, Colorado, Us
    Engaging leader, ride services, healthcare company. Strategies, spokesperson, social media, interviews, testimonial videos, Asana/ HubSpot platforms. May 2024 attended the annual National Health Innovation Conference in Washington, D.C. The company’s exhibit lead at the event. Optimizing storytelling, public and media relations outreach to media and print outlets, expanding media coverage. ► CEO Josh Massey interviewed on WCCO Radio about Carepool’s ride services. More than 15 interviews, April-Sept.► Darryl Sellers on FOX 9 news, shared how Carepool is filling ride services needs and what sets the company apart.
  • Hennepin Healthcare Research Institute
    Public, Media Relations And Communications Consultant | Strategist
    Hennepin Healthcare Research Institute Feb 2023 - Feb 2024
    Minneapolis, Minnesota, Us
    Versatile and experienced professional, spearheading communications, public, media and community relations, strategies, storytelling, interviewing, create Owned Media videos. I Led, healthcare PR, media relations and communications for HHRI including: ► December 19, 2024, second story posted in a series about DEI that I co-wrote, "Growing and sustaining a diverse workforce that reflects the community." ► November 12, 2024, story posted that I co-wrote "Ramping Up Diversity in Research." ► November 8, 2023, Dr. Warren McKinney interviewed with Freddie Bell on KMOJ-FM radio about Youth Summit events, building trust, closing racial gaps in research. ► November 4, 2023, 6th Annual Black Youth with Stethoscopes Youth Summit, storytelling, interviewing doctors, youth, parents, awareness about the event encouraging youth to pursue careers in healthcare.
  • Hilgers+Werner
    Public, Media Relations And Communications Consultant | Strategist
    Hilgers+Werner Sep 2022 - Sep 2023
    Minneapolis, Mn, Us
    Campaign with the Minnesota Department of Human Services (DHS) Grants, Equity, Access and Research (GEAR) Division, for the organization and its grantees working with underserved communities.► Crafted and presented a RFP to the Minnesota Department of Human Services. ► Executed a communications strategy, including working with the media. ► Maximized best practices to be an effective spokesperson.
  • Cmrignite
    Director Of Communications, Public And Media Relations (Agency)
    Cmrignite Oct 2020 - Sep 2022
    Milwaukee, Wisconsin, Us
    Agency's key, client-facing officer, 4 direct reports, senior-level healthcare comms./other industries , media relations, content strategy, counsel, RFPs, media training, mentoring, storytelling, Owned/Earned Media, webinars, local, national campaigns, White House/U.S. Government partner. Developed first-ever PR Dept, best practices, platform/campaign metrics (Cision), project mgmt. (Asana), new business development.► Spearheaded an earned media plan: Biden-Harris Administration's "We Can Do This" Covid-19 Public Education Campaign, build NEW relationships with 140+ media outlets, spread the word about the campaign, help to increase vaccine uptake in 80+ Black communities. ► Proactive public, media relations for Stay Well Community Health Fairs, Oct. 2021 - Sept. 2022, cross-functional teams, trusted doctors, other trusted voices, promote, attend and support events, digital media sharing, 4,800+ attendees were vaccinated, 199 events in 80+ Black communities.► Maximized a strategic plan, media relations in 2022 with 140+ local and national media partners, iHeart Radio, Cafe Mocha Radio, DeDe in the Morning, Rolling Out Magazine, TV news and press outlets, nationally syndicated podcasts, online blogs, booking 60+ interviews with trusted Black doctors, campaign stories placed in 71 outlets.
  • Netbriefings
    Manager, Corporate, Marketing Communications & Public Relations
    Netbriefings Jan 2016 - Nov 2020
    Us
    Versatile, day-to-day communications and public relations leader for a Software as a Service (SaaS) communications company. Live webcasts with local, national and global reach and video production for B2B and B2C. Content strategy for creative ads, Owned Media videos, multi-media marketing communications and blog writing. Collaborated with clients for their needs with events, crisis and internal communications. Planned and developed brand messaging for Netbriefings' services. Global events partners included: Ecolab, Here Technologies, Credit Suisse, Medtronic and Cargill, strategies, supported and attended events. ► Produced a strategic plan, partnering with the company president which served as a guide to help us collaborate with clients and add new customers. ► Generated the acquisition of 4 new clients, by successfully using an entrepreneurial spirit through public relations, meetings, presentations and engagement. ► Maximized strategic plan use, which contributed to an increase of 75% in revenue from $400,000 to $700,000.► Optimized the use of Netbriefings' technology for the company’s 6 global-reaching clients, by proactively sharing analytics, helping to gauge the effectiveness of their events and delivering ways to reach a wider audience.
  • Netbriefings
    Associate Manager, Corporate Communications, Public Relations, Marketing And Strategic Sales
    Netbriefings Jan 2014 - Jan 2016
    Us
    Entrepreneurial leader for this Software as a Service (SaaS) company, drive growth for webcasting, video production B2B and B2C with clients: Ecolab, UnitedHealthcare, Bankers Online and other existing clients, initiate messaging and engagement to build relationships and secure events with new and existing clients.► Served as the company’s spokesperson.► Developed strategic communications to help identify and develop relationships across various industries.► Crafted on-camera marketing and corporate communications messages inform current and potential customers how our services are beneficial for their employee and customer outreach.
  • Ywca Of Minneapolis
    Public, Media Relations And Marketing Consultant
    Ywca Of Minneapolis Jan 2013 - Jan 2014
    Minneapolis, Mn, Us
    Adept consultant who produced public, media relations and marketing strategies for YWCA’s fitness programs and events. Wrote creative content for press releases, newsletters, feature stories and blog posts. ► Conducted interviews weekly to feature fitness instructors and programs for social media and the website. ► Maximized coverage of the Midtown YWCA’s Summer Basketball Camp, created messaging and used proactive media relations for the event. More than 100 young women attended the event. Local publicity was generated in Twin Cities’ media outlets.
  • Minneapolis Public Schools
    Public Relations And Communication Specialist
    Minneapolis Public Schools Jul 2012 - Jan 2013
    Minneapolis, Minnesota, Us
    Key department professional who developed communications, public and media relations messaging to inform partents and schools about events and programs. Wrote press releases, Superintendent leader letters, newsletters and stories, talking points and media advisories. Conducted interviews, produced and executed proactive and reactive media relations strategies.► Collaborated with schools, principals, teachers and departments for internal, external and crisis communications including protests, events and transportation issues. ► Maximized public and media relations for Washburn High School's New Turf Ceremony. Emcee for more than 500 attendees. Local publicity in the Twin Cities media outlets.
  • Unityworks! Media
    Voice Over Specialist
    Unityworks! Media Jan 2012 - Jul 2012
    Minneapolis, Minnesota, Us
    Key voiceover ad producer who wrote and narrated creative content for 100+ automotive dealers across the U.S. for videos, which were posted to their respective dealership websites, YouTube, Autotrader.com, and Facebook.► Achieved a 128% hourly rate, which exceeded the expected ad production as a scriptwriter and ads narrator. ► Consistently produced more than 400 ads per day.► Consistently scripted more than 200 ads per day.
  • Target
    Communication - Project Management (Contractor)
    Target May 2011 - Jan 2012
    Minneapolis, Mn, Us
    Retail Project Manager who consulted with business leaders regarding guest information gathered from security-video-tracking software to prepare the company for the new Target stores, which opened in Canada in 2013.► Generated guest metrics data from more than 100 stores across the U.S., a key guide for the planners of the new stores.► Spearheaded communication efforts, reporting metrics and discussing demographics, along with other guest traffic findings with business partners.
  • Meredith Corporation
    Anchor - Public, Media And Community Relations
    Meredith Corporation May 2006 - Jan 2011
    Des Moines, Ia, Us
    Engaging Anchor/Reporter. Creative thinking for daily reports, building viewership, covering breaking news stories, connecting with communities. ► Maximized social media engagement, using a timely question of the day on air in 2007 which grew by 30% to more than 10,000 members in three months.► Increased the station’s viewership 33% in six months in 2009, using creative ads for the local ESPN radio station. ► Expanded coverage of local athletes in the 2 major viewing areas, coaching and mentoring youth, increasing viewership by 25% in 2008.
  • Hubbard Broadcasting
    Anchor - Public Relations/Communication, Kaal- Tv
    Hubbard Broadcasting Sep 2004 - May 2006
    St. Paul, Mn, Us
    Weekend Sports Anchor | Reporter who roduced creative stories for broadcast, including crafting stories, writing scripts, shooting video, interviewing, editing and producing. Promoted the station as a featured public speaker at events. ► Expanded coverage in the 2 major viewing areas by producing important and moving stories about athletes from Rochester, Austin and the surrounding areas.► Directed the planning of sports coverage, which included mapping out events to help meet tight deadlines while still providing expansive and quality coverage.

Darryl Sellers, M.A. Skills

Media Relations Press Releases Public Speaking Public Relations Social Media Leadership Marketing Blogging Editing Newsletters Strategic Communications Marketing Communications Communication Creative Writing Fitness Marketing Strategy Video Editing Corporate Communications Storytelling Web Content Writing Journalism Crisis Communications Television Community Development Content Strategy Broadcast Journalism Entertainment Copy Editing New Media Radio Event Management Sales Copywriting Sports Digital Media Digital Marketing Speech Writing Relationship Building Customer Service Contract Negotiation Internal And External Communications Webcasting Customer Relationship Management Live Video Streaming Emcee Microsoft Office Facebook Project Management Social Media Marketing

Darryl Sellers, M.A. Education Details

  • University Of Southern California
    University Of Southern California
    Journalism
  • The Wharton School
    The Wharton School
    Marketing
  • Augsburg University
    Augsburg University
    English
  • Sabc-Tv, Cape Town South Africa
    Sabc-Tv, Cape Town South Africa
    Broadcast Journalism
  • Takoda Institute Of Higher Education
    Takoda Institute Of Higher Education
    Social Media

Frequently Asked Questions about Darryl Sellers, M.A.

What company does Darryl Sellers, M.A. work for?

Darryl Sellers, M.A. works for Isuroon

What is Darryl Sellers, M.A.'s role at the current company?

Darryl Sellers, M.A.'s current role is Communications Consultant.

What is Darryl Sellers, M.A.'s email address?

Darryl Sellers, M.A.'s email address is ds****@****msn.com

What is Darryl Sellers, M.A.'s direct phone number?

Darryl Sellers, M.A.'s direct phone number is +161283*****

What schools did Darryl Sellers, M.A. attend?

Darryl Sellers, M.A. attended University Of Southern California, The Wharton School, Augsburg University, Sabc-Tv, Cape Town South Africa, Takoda Institute Of Higher Education.

What are some of Darryl Sellers, M.A.'s interests?

Darryl Sellers, M.A. has interest in Sports, Health, Children, I Love To Meet And Inspire People, Help Others Reach His Or Her Potential, Education, Environment, Dancing, Fitness, Music.

What skills is Darryl Sellers, M.A. known for?

Darryl Sellers, M.A. has skills like Media Relations, Press Releases, Public Speaking, Public Relations, Social Media, Leadership, Marketing, Blogging, Editing, Newsletters, Strategic Communications, Marketing Communications.

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