Darshana Paithankar Email & Phone Number

United States

New York, Ny, Us

Lead and mentor a global team of Product Marketing Managers, driving the strategy for an innovative portfolio spanning DevOps tooling (Kubernetes operators, Hashicorp Terraform, AWS CloudFormation), advanced Security solutions (Queryable Encryption, Auditing, IAM), and powerful Observability tools (Performance Advisor, Query Profiler).- Mentor a team of Product Marketing Managers, delivering successful product launches for MongoDB Atlas and Enterprise Advanced.- Drive the growth, performance, and career development of direct reports, cultivating a high-performance, results-driven culture.- Lead quarterly strategy reviews with product and marketing leaders to ensure alignment and success across key initiatives.- Foster collaboration across teams, influencing stakeholders to enhance portfolio visibility and adoption.- Act as a key evangelist for the product portfolio, engaging with customers and industry analysts through webinars, briefings etc.

New York, Ny, Us

Owned GTM strategy and launches across a product portfolio of DevOps and Observabilitytools.- Collaborated closely with product managers and marketing teams to plan and execute successful launches.- Led sales enablement efforts across various teams, including Customer Success, Solutions Architects, and Account Executives.- Developed product messaging and content tailored to specific customer personas.- Partnered with growth marketing to drive product adoption and worked with UX research teams to gather valuable customer insights.- Built strategic relationships through GTM planning and events with key partners, including Hashicorp, AWS, and Red Hat.

Raleigh, Nc, Us

Led the marketing strategy and launches of two new products: Red Hat Smart Management and Red Hat Advanced Cluster Management for Kubernetes- Plan quarterly marketing budgets and GTM strategies/activities to support the roadmap and releases of our offerings.- Collaborate with product management teams to develop messaging and up level the features for product launches.- Develop key messaging around customer challenges, and create content such as messaging guides, web content, presentations, sales kits, datasheets, whitepapers, cheat sheet, videos etc.- Serve as a SME for sales enablement to support product launches across the regions. - Support customer events (Summit, Ansible Fest) and webinars by serving as a product evangelist.- Work across teams such as corporate marketing, portfolio marketing, enablement teams, engineering, product management, regional sales, marketing operations to execute on the marketing plans.

Raleigh, Nc, Us

Raleigh, North Carolina, Us

Graduate Assistant with the Career Management Center at Poole College of Management

Raleigh, Nc, Us

Marketing intern with the cloud computing business unit OpenShift.- Analyzed 600 prospective partners by building a weighted average model which helped sales team to prioritize partners.- Developed unique messaging for partner types: System integrators, independent software vendors and cloud providers.- Contributed to strategically expand Red Hat’s Platform as a Service (PaaS) partner eco-system.- Created marketing collateral to get partners onboard OpenShift Marketplace.

St. Louis, Mo, Us

Responsible for planning and implementation of marketing activities of ‘Wireless Products’ across divisions of Emerson and across all regions of India to target customers from high technology manufacturing sectors of Steel, Power, Refining, Oil & Gas, Cement .- Planned and participated in customer site presentations/ demos, technology events and trade shows.- Developed Marketing collateral such as success stories, whitepapers, quantified business results.- Improved application based Customer prospecting and application based replication across industries.- Allocated Marketing budget throughout quarters across regions in India.- Updated Asia Pacific team about India marketing activities through event reports.- Initiated cross product wireless sales training by creating Sales Training DVD tool.- Supported India Sales team by updating Wireless India Intranet with latest Sales Collaterals.

St. Louis, Mo, Us

- Researched reasons for low service revenue by designing and conducting a customer survey.- Developed a Services Marketing tool (technical services collateral) and devised strategies for Technical Services Marketing for EPM-India

Thane, Maharashtra, In

Business Development, Preparation of quotations, development of marketing material (website, brochures, project presentations), interaction/meeting with customers.

- Executed the project ‘Simulation of Flood alarm System’ using ‘ Matlab- Simulink’.- Conducted lab sessions for the subject ‘Image Processing’.- Imparted training on ‘Basics of Matlab-Simulink’ in the Short term training program (STTP) recognized by ISTE (Indian Society for Technical Education)

M.B.A Marketing &Innovation Gpa :3.9/4.0, Marketing &Innovation

Xavier Institute Of Management &Research- Master Of Management Studies, Marketing

Don Bosco Institute Of Technology- Bachelor Of Engineering, Electronics & Telecommunication