As a UI/UX Designer at Techuz, I joined a dynamic team dedicated to creating exceptional digital experiences for a large user base. I was instrumental in delivering impactful, large-scale projects that significantly elevated the user experience.By implementing a robust design system, I fostered consistency and streamlined the development process, enabling the rapid delivery of minimum viable products (MVPs). My focus on crafting intuitive user journeys and flows provided a clear roadmap for stakeholders, facilitating effective collaboration and informed decision-making.To bridge the gap between design and development, I created fully functional prototypes that simulated real-time application interactions. This approach offered a tangible representation of the final product, aiding in effective stakeholder alignment and ensuring a shared vision.Through my expertise in component-driven and auto-layout designs, I optimized the design process for responsiveness, enabling seamless user experiences across various devices. My contributions to Techuz played a vital role in delivering innovative and user-centric digital solutions.

At Inferenz, I served as a UI/UX & Graphic Designer, driving improvements in our marketing and social media strategies through innovative in-house projects. I led the complete overhaul of our AR Makeup app, Felicita, available as both a web and mobile application. Collaborating closely with developers, I created realistic filter textures that enhanced the user experience and positioned Felicita as a standout in the beauty tech market.In addition to the app, I developed our brand style, redesigned the website, and strengthened social media branding, ensuring a cohesive and engaging visual identity. I also built an in-house HRMS portal to streamline employee onboarding and internal referral programs, significantly boosting operational efficiency.My experience at Inferenz allowed me to work with cross-functional teams to tackle design challenges effectively. I initiated an internal feedback loop system to enhance the makeup experience, achieving results that rivaled major brands like MAC Cosmetics, Maybelline, and L’Oréal Paris. My contributions positioned Felicita as a leader in beauty technology.

At Abhyuday, I joined as a Graphic Designer, taking charge of in-house products and branding while also enhancing client and partner branding and website designs.I led the creation of an entire e-commerce experience for our organic health brand, targeting the 35- to 55-year-old demographic. By focusing on health benefits and leveraging social media and strategic events, I transformed our initial revenue of ₹50,000 from offline promotions into over ₹200,000 per month through effective e-commerce solutions and social media influence.Additionally, I collaborated on more than four branding and website projects for clients and partners, consistently delivering impactful results that aligned with their business goals.

At SNDK Corp, as UI & Graphic Designer, I led the design of a high-volume global inventory portal and an innovative IoT mobile app, collaborating with developers to streamline inventory management and create an intuitive smart home control system.The IoT app transformed ordinary homes into smart "PowerHomes," featuring advanced scheduling, weather-responsive controls, and sophisticated lighting management for both Android and iOS platforms.I also managed the app's Instagram presence, crafting engaging content to showcase new features and demonstrate functionality, deepening my understanding of how enhanced user experiences directly impact end-users.

As the sole Graphic Designer at NRI Startup India, I spearheaded all visual communication efforts, from comprehensive branding strategies to print media, presentations, and critical documents.This pivotal role expanded my skillset into website and mobile app design, allowing me to craft cohesive user experiences across all platforms while maintaining a keen eye for detail and brand consistency.

As a Graphic Designer at Silver Touch Technologies, I specialized in social media projects, crafting compelling visual narratives that showcased a prominent Indian brand's services and events through eye-catching posts.My strategic design approach yielded remarkable results, organically growing the brand's social media following from under 1,000 to over 20,000 followers in just 10 months, demonstrating the power of engaging visual communication in the digital landscape.

Completing my graphics design course opened doors to twocompo, where I immersed myself in Adobe Photoshop and Illustrator, transforming my passion into professional expertise.Armed with these soft skills, I dove into the world of branding, crafting visual stories through logos, business cards, and brochures that gave businesses their unique voice in a crowded market.