Zocdoc is a series D healthcare marketplace that facilitates patients finding providers. As head of Zocdoc’s expansion strategy, I head up Zocdoc’s new products and services to help our providers manage their patients' relationships while building a provider-patient acquisition channel.. People Management: Hired, coached and grew the PM division from one to four PMs, including establishing the product process, PRD specification and career ladder across the product org.Product Launches: Defined, sequenced and drove the entire business unit roadmap including leading key company initiatives (launched telehealth, provider services, eligibility verification, pay and improved booking quality to the marketplace). Defined internal and back-end tools and processes to scale our product offerings including CRM, data and sales.Product Optimization: Developed a modern, re-thought out new patient booking experience and drove a qualified doctor generated patient acquisition channel which increased revenue by 5M within its first year.

Olivela is a luxury fashion and beauty platform that donates 20% of its proceeds to girls' education and women empowerment charities. Deliver user testing feedback on the full conversion funnel and revealed key insights into the business model. Run Product, UX & Design for the mobile, desktop web, and back of the house, and managed a team of 25 product/UX and engineers. Product Optimization: Created a bold vision for digital products and integrations resulting in a complete re-launch of the Olivela experience that drove an increase in overall conversion by 20%, MoM, with, UTP by 50% and membership by 30%, and continued improvements via A/B testing.

Uptake develops innovative business tools to help our partners (Caterpillar, Boeing, Berkshire Hathaway Energy) improve the availability and reliability of their existing assets and create more engaging customer experiences.Assess and prioritize new industry opportunities, incubate relationships with prospective partners and develop go-to-market strategies and product launches. Launched Caterpillar's Reservation App in mobile and web platforms, a dealer suite management system, and CatFacts, a web-based service that supplies vehicle history reports to individuals and businesses on used Caterpillar machinery for American and Canadian consumers.

Revenue Optimization System (ROS), Starwood's Revenue Management System (mobile enabled, cloud based SaaS) designed to help hotels strategically manage inventory and increase revenue flow, reduce forecast error and user interaction by utilizing historical data and recent booking trends to optimize RevPar.

The Commercial Lines IT Department built a future state policy processing system to quote, price, rate, and issue policies along with performing multiple transactions. The project comprised of data migration from five regional legacy systems acquired through mergers and acquisitions to the Liberty front-end ECLPS system. People Management: Managed, mentored, and trained a team of 4 Jr. Business Analysts to build a proof of concepts (POC), capture workflows with wireframes, and create narratives in the form of user stories and requirements for new products and product enhancements.Data Strategy: Modeled complex relationships between multiple sets of variables to develop new detection signals, measured team impact, and prioritized quality methods using Timeline Maker and ITIL Service Management

• Performed implementation reviews, evangelized new product features, and ensured prompt and proper resolution of technical challenges.• Created EDI specifications, preformed gap analyzes and then created maps according to the specifications required• Mapped requirements from Dow Agri-Science EDI specifications to Winfield XML documentation• Designed test cases that ensured implemented solutions function without error or disruption to business operations• Partnered with cross-functional teams including Developers, Business Users, Sales and Engineering to ensure timely and high-impact results for clients and project• Built deep product expertise and contribute actively towards knowledge sharing for both internal and external audience.• Synthesized User Interface and Business Process Requirements and translated them into the Business Requirement Document (BRD), to be used as input to the functional design specifications• Managed the Change Control process for the project as a whole by facilitating group meetings, interviews, one-on-one sessions and corresponding through emails with work stream owners to discuss the impact of change request on the project• Participated in regular meetings and walkthroughs with the development team members, project managers and quality analysts to better understand system functionality in order to improve quality• Developed and standardized analyses for field to use (e.g. created tools, templates, instructions), and partnered with the training teams to design training programs and manuals• Troubleshot and resolved complex issues directly for business users to emphasized our highest commitment to quality & customer service • Provide two-way communication and collaboration and work as a liaison between the business and technology.