Oversee the traditional Media Buying team and Media Support Services team. Liaison between the Client Services team and Media Buying team. Collaborate with clients and provide insights and strategizing deployment of media tactics to meet campaign goal KPIs.

Oversee the traditional Media Buying team and Media Support Services team. Liaison between the Client Services team and Media Buying team. Collaborate with clients and provide insights and strategizing deployment of media tactics to meet campaign goal KPIs.

Connecting consumers with our products at Outlook Amusements. I was hired to plan, negotiate, manage, and steward traditional media campaigns (TV and Radio) in-house. Once the account had grown, I helped Outlook Amusements set up with an Ad Agency to place media on our behalf. I was then the main liason between between Outlook Amusements and the Ad Agency, ensuring that all initiatives, budgets, and goals were met.

Negotiate, place, and steward media buys on Local Broadcast, Local Cable, Local Radio, and National Cable using various strategies for each unique campaign such as general spot buying, Direct Response, or hybrid. Supervise the local spot buying department in our LA branch. Steward on going campaigns from both buying and director stand-point.

Formerly PKPF, I returned to short-form media buying where I negotiated and placed direct response media on national cable and local broadcast. As supervisor, I managed media spends with budgets while ensuring various returns on investments were met.

I placed long form media on national cable and local broadcast television

I placed Long Form media in local Broadcast TV for various Ron Popiel products in various categories.

I started at InterMedia sourcing for various Direct Response accounts. I then became traffic manager, and soon after, an assistant to Sr. Account Executive. After a brief stint at the assistant position, I transitioned into media buying as a Jr. Media Buyer where I placed direct response media in Television.