Darya Charkashyna Email & Phone Number

Austin, Texas Metropolitan Area

PAID ADS/PPC CAMPAIGNS>>> Managed outside agency personnel to run full-funnel, general, industry/state-specific, webinar and other advertising campaigns on LinkedIn, Facebook, Google Ads, and Bing Ads, running a monthly average budget of $150,000 - $200,000.>>> Audited and edited paid advertising and email marketing copy for both agency and in-house.

Austin, Texas Metropolitan Area

PAID ADS/PPC CAMPAIGNS>> Ran full-funnel advertising campaigns in LinkedIn Ads, Facebook Ads, 6sense, Rollworks, Google Ads (collaboration), and Bing Ads (collaboration), managing a monthly average budget of $100,000. Solely responsible for Paid Social and Paid Display ad copywriting, ad testing, and KPI achievement.>> Achieved a 70% decrease in.

Fort Myers, Florida, United States

RESEARCH & REPORTING >> Recruited and conducted in-depth subject matter expert interviews (sourced via LinkedIn, trade publications, news reports, and social media), and conducted secondary research on targeted industries.>> Synthesized interview and research data for detailed analysis, compiling 50+ pages of data per project. Worked closely with.

Fort Myers, Florida

ACCOUNT MANAGEMENT, CLIENT RETENTION & SALES >> Independently managed $440,000+ North American accounts for midsized high-tech clients through strategic C-level partnerships.>> Achieved 240% of 2020 sales plan to qualify for exclusive Gartner Winners Circle >> Secured $500,000 in contract renewals for two years running and moved the majority of clients to.

San Luis Obispo, California Area

Villa Creek Cellars, Paso Robles, CA>>> Gathered primary and secondary data both in the field and online to enhance product launch of the MAHA Estate label.>>> Managed social media marketing to optimize performance and create KPI reports.>>> Collaborated to develop segmentation messaging, and positioning strategies>>> Identified marketing partnerships to.

San Luis Obispo, California Area

BRANDING AND EVENT MANAGEMENT >> Advertised upcoming musical events for major name artists via social media (Facebook, Instagram, Snapchat) as a brand ambassador, conducted on-campus and surrounding city guerilla marketing contributing to an average of 85% event sell-out.>> Sourced a network of event attendees to enhance event ticket sales, contributing to.

Sunnyvale, CA

RESEARCH & DATA-DRIVEN ANALYTICS >> Researched and developed projects concerning customer experience and cancellation prevention.>> Analyzed over 1,0000 local accounts to garner primary data and identify consumer needs.>> Gathered qualitative data by conducting interviews through different company channels>> Presented research insights and recommendations.

San Luis Obispo, CA

>> Performed market analysis on the mobile gaming industry to define company service positioning>> Analyzed online traffic with Google Analytics to garner consumer insights for online and social media marketing>> Collaborated with team to drive unique visitor traffic and build online presence>> Fostered community engagement and growth on company website.