Darya Fedorchenko Email & Phone Number

Cyprus

Москва, Россия

Project Manager (Contract)February 2016 — November 2016- Carried out two seasons of CIS Challenger Series, secondary League of Legends league in the region, where one of my key responsibilities was constant communication with players regarding all arising problems concerning ruleset compliance and disciplinary actions.- Organized media coverage and SMM promotion in the thematic communities of all League of Legends events made by SLTV.- Supervised a team of moderators for all Twitch.TV streams.- Participated in the international tournament SL i-League Invitational as player support and project coordinator, fixing all arising problems for participants.Assistant Producer (Contract)August 2016 — September 2016Contracting work as an outsource specialist for two events: LCL Summer 2016 Playoffs and International WildCard Qualifier 2016 Russian Broadcast- Producing and quality assessing of the broadcast for recently joined players;- Feedback gathering and analyzing;- Working with production and talent teams in order to create a unique experience for players, who don’t have deep game knowledge;- Assisting with additional tasks for the main broadcast;- Supervised moderators for all Twitch.TV streamsHead Referee (Contract)June 2019 — 2021I work as a Head Referee for the LCL where I'm responsible for any administration communications to teams, any tech-related assistance, management of the referee team.

Санкт-Петербург, Россия

Москва, Россия

Managed different marketing aspect for the studio’s gaming projects: Space Justice, Hawk, Juggernaut Wars and Evolution 2.Main responsibilities:- Developed marketing strategies and documentation (passport, media plan, marketing plan);- Prepared and carried out complex marketing procuct analysis (market: demand, audience, competition, trends & tendencies);- Launched proejcts marketing-wise: analytics system installation, PR materials preparation, full set of application design and appearances for store’s publication, launch monitoring, playtest organisation- Collected all neccessary materials for application for featured spot in Google Play and App Store stores;- Initiated, planned and controlled marketing promotion plans; evaluated marketing activities efficiency and prepared reports (including creative production, ASO) with analytics instruments;- Was looking for growth points (ad monetisation, searching for new acquisition channels and formats, process optimisation, working with product team / game design team). Carried out special projects: publishing of the book based on game’s universe, cosplay coorditation;- Carried out day-to-day communication with wide variety of services (UA, ASO, Creative Production, Community Management, Analytics) and outside contractors: tracking them from search and contract signing to the task management within marketing activities

Russian Federation

- Was responsible for entire project documentation creation for clients as well as managing the projects through all stages.- Recruited and supervised staff for LAN events- Successfully created, as part of the team, numerous products within very limited resources and timeframes, while always finding a way to cater to all clients’ requests.

Saint Petersburg, Russian Federation

Combination of community and content manager duties.- Project pre-release preparation;- Effectively worked with both Russian- and English-speaking communities in various activities (content generation, SMM, community challenges);- Help to developed efficient player support system using ZenDesk. Supervised free-lance moderators for community groups;- Plans and reports of events / special offers in communities;- Assisted with brand management and worked with negative feedback.- Video recording and editing in Sony Vegas Pro;- PR materials preparation.