Wildfire was created to serve companies and individuals who needed to establish or redesign proprietary presences on the internet. For big businesses with well-defined ancillary operations, like Gourmet Farms. Or smaller businesses, who planned to remain small by virtue of their defined services (like CANASIA) or to grow bigger (like Kalipayan Products.) Individuals sought to make personal statements, or wanted a social meeting place, for a destination wedding or birth announcements. Whatever their needs, Wildfire offered creative and integrated digital solutions.