Cristian Da Silva Pradas Email & Phone Number

Barcelona, Ct, Es

Barcelona, Cataluña, España

In charge of all ATL Marketing in Iberia:➡️ Sponsorships: Responsible for managing and optimizing the partnership with the Spanish Football Federation (RFEF) and other key sponsorships. This includes negotiating contracts, ensuring brand alignment, and maximizing exposure and engagement through strategic activations and collaborations.➡️ PR: Develop and execute comprehensive public relations strategies to enhance brand visibility and reputation. Act as the primary liaison between the brand and media outlets, crafting press releases, organizing press conferences, and managing media inquiries to ensure consistent and positive brand messaging.➡️ Events: Oversee the planning, coordination, and execution of brand events, including product launches, trade shows, and promotional activities. Ensure seamless event logistics, from venue selection to post-event analysis, to enhance brand presence and customer engagement.➡️ Digital: Lead the digital marketing strategy, focusing on maximizing digital investment with retail partners. This involves planning and executing online advertising campaigns, analyzing performance metrics, and optimizing digital channels to drive brand awareness and sales growth.➡️ Social: Develop and implement a comprehensive social media strategy for TCLIberia, including content creation, community management, and engagement tactics. Monitor social media trends and analytics to refine strategies and enhance brand interaction and loyalty.➡️ Trade: Conduct negotiations with retailers to secure co-marketing investments aimed at boosting brand visibility and sales opportunities. Collaborate with retail partners to design and implement joint marketing initiatives that align with brand objectives and drive mutual growth.

Barcelona, Cataluña, España

➡️ Developing Internet advertising campaigns, providing traffic insights and formulating strategies to optimize daily operations for Italy, Spain, UK and Portugal markets using Google Ads, Facebook Ads, Youtube Ads.➡️ Analysis of KPIs and evaluation of the effectiveness of marketing campaigns for each country using Analytics and creating reports.➡️ Analysis of SEO in the websites of each country: positioning, content, links, 404 errors using tools like SemRush, Screaming Frog or SearchConsole.➡️ Development of trading, pricing and competitive benchmarketing.➡️ Keeping an eye on overall ROI and using that as a guideline to define budgets, dictate the amount paid and scope of ad buys.

Barcelona Y Alrededores, España

➡️ Initiate market research studies➡️ Management of Marketplaces (content, investment, negotiation) such as Amazon, ManoMano, Ebay, Carrefour.➡️ Develop SEO and SEM strategies➡️ Responsable of Open the Portugal market from scratch➡️ Emailmarketing and manage customer databaseEcommerce Manager Spain and Portugal 2019-2021: I was continuing doing all the work from Portugal plus Spain (more accounts of adwords, facebook and instagram), doing alone all the commercial operations, email marketing and content and seo from both webs. Facturing almost 5milions of €. I start to manage all the marketplaces (Amazon, Ebay, ManoMano, Carrefour) doing all the content for these marketplaces, the negotiation with the account managers of every marketplace and the contracts, trying to open news marketplaces in Portugal having negotiations with LaRedoute, Fnac, Worten, KuantoKusta and Dott. In Amazon I started to create the brand for Spain and the UK (doing support in Amazon UK) creating the stores and the content of all the products of amazon, doing paid campaigns like display and cpc.

Barcelona Y Alrededores, España

⁠➡️Gestor de Campañas PPC (Search/Display/Retargeting/Shopping)⁠➡️Creación de Contenidos web⁠➡️Campañas de Facebook ads e Instragram⁠➡️Monitorización SEO On Site y SEO On Page⁠➡️Experiencia y conocimiento de la plataforma Amazon Advertising (AMS)⁠➡️Fidelización de clientes.⁠➡️Medir e informar el desempeño de todas las campañas de marketing digital y evaluar los objetivos.Responsable del lanzamiento de la ecommerce Alice's Garden en PortugalEcommerce Manager Portugal 2018-2019: My function was to open the portuguese market, doing all the seo and creation of the products in the first place from the website. After that My functions were doing the control and management of the google adwords campaigns, facebook ads and instagram (search/display/retargeting/shopping). Another of my functions was analyse the concurrence and make strategies like email marketing, commercial operations to increase the sales, same with google analytics. I was the responsable to do the pricing and calculate the margin of the products, calculate the objectives of sales for every month and for every category. Another was the contact with the customers, phone calls and responding emails. I was the only person working in Portugal so I had so much responsibility and work from different areas (like the direct contact with the carriers).

Barcelona Y Alrededores, España

·Control y seguimiento de la estrategia global marcada y su presupuesto.·Gestión del Branding online siguiendo los objetivos marcados por el Plan de Marketing de la empresa.·Marketing de influencers·Investigación de Mercados y análisis de las estrategias de la competencia.·Guías de SEO para las empresas de dentro de la plataforma.·Análisis e implementación de estrategias en Google Analytics.

Máster En Marketing Online Y Comercio Digital, Marketing Digital

Graduado En Administración Y Administración De Empresas, Economía De La Empresa