Sports Management And Event Specialist
CurrentContinuing External Consultancies• Part of the event management team, with 25 years of event experience, responsible for the running of the JP Morgan’s Round the Island Race, the fourth largest sporting event in the UK.• Led the Marketing and Communications group for the JPMRIR. Setting the short and long strategy, implemented communications plan, liaised with external agencies dealing with sponsorship and support partnerships.• Working alongside the various agencies in the leverage of sponsorship opportunities and maximise the return for the sponsors and race organisation.• National Racing Coach for the Indian Sports Authority developing a training and event structure for their teams attending various events globally and putting in place a plan to further develop their teams and events.• Racing coach working with various teams and individuals to improve skill sets and abilities.I Squared Insight and Innovation Jan 2010 – to dateAn Insight and Innovation agency working with major brands to develop platforms to address internal and external business issues, including strategy, sponsorship and development.• Marketing, logistics and IT support.• Leading strategic workshops to deliver clear long and short term objectives.• Administration support and development.• Working alongside consultants to deliver and lead a cohesive structure to meet the client’s needs and objectives. • Act as a conduit for processes of delivery and on-going support.• Act in a high profile advisory role between clients and facilitators.