Dave Grimm Email & Phone Number

Oakland, California, Us

Since joining Blue Shield of California in 2020, we have transformed the concept of Digital Enterprise Growth and have made the vast majority of all interactions with the company digital.Across B2C consumer web properties and mobile apps, we have taken self-service to an industry leading level with household containment consistently above 90%; meaning when one of our consumers uses our self-service channels, we don't receive a call from anyone in the same household within 24hours. Our B2B Partners consist of Providers (Physicians, Dentists, Specialists, etc.), Brokers (who sell on our behalf) and Employers (large and small employers who purchase insurance on behalf of their employees). All three of these audiences heavily use our B2B Power User interfaces to conduct all manor of business with Blue Shield in their Digital Channel of Choice.Across this eco-system on an annual basis, we collect the majority of all premium electronically ($13B), sell direct to consumer plans ($2B), and self-service rates above 80% blended across all channels.How does that sound for a "Digital Transformation"?

San Diego, Ca, Us

Set the strategic direction and execution plan for customer facing digital experiences globally for Illumina.Sponsored, designed and launched a series of commercial digital platforms for customer facing experiences on web, mobile and tablet for marketing campaigns, SEO, leads pipeline, product discovery, ecommerce, product deepening, self-service and call deflection.Responsible for the Lead to Opportunity qualification funnel globally.' providing a warm hand-off to sales. With a world-class marketing technology stack, we could trace new leads and existing customers from first contact through qualification and all the way to closed/won sales status in SFDC with agreement and acknowledgment from the sales organization.Illumina is in the forefront of connected IoT instrumentation. Dave sponsored a digital ecosystem called "Myillumina" which integrates numerous touch-points with customers and their interactions with Illumina's many products. Go to www.myillumina.com to experience a simple demo. Illumina is a +$4B global company operating in 130 countries.

San Antonio, Texas, Us

Lead digital content, design, and publishing resources setting creative direction, UX strategy and content strategy for USAA digital channels.Chaired the Member Experience committee for all user facing digital programs, software, web interfaces and mobile apps.Created the USAA digital channel Testing and Optimization program, generating millions of dollars of new sales revenue in an integrated multi-channel environment.

Denver, Colorado, Us

Directed a website redesign and 3.0 product release; introducing SalesForce.com leads management. Created a free online product acquisition trial for a high-margin, recurring revenue B2B vehicle operator monitoring product; utilizing multi-channel salesforce alert integration.Hired as Manager and quickly promoted to Director.

San Francisco, Ca, Us

Developed world’ first entirely electronic insurance transactions beyond a simple “shopping cart”; merging completion of the insurance contract with new e-commerce principles for a start-up that scaled from $5M in annual revenue to $125M in three years.

Ba, Cum Laude, English Language And Literature/Letters

Internal Company Mba Program, Business Administration And Management