Dave Beaulieu Email & Phone Number

Boston, Ma, Us

I’m passionate about reshaping the landscape of clinical trial recruitment by harnessing the power of advanced digital marketing and referral management strategies. In the clinical context, digital marketing is about identifying likely participants, and referral management is about helping them recognize the benefits of participating. C6 excels at both.I believe the best advertising is local. For our clients, I focus on implementing our proven methodology, which integrates site-customized/branded and locally targeted digital campaigns, to seamlessly connect patients with research sites while delivering all the benefits of national/central campaigns. As COO, I oversee operations, finance, and client relationship management. My primary goal is to deliver exceptional value to researchers who are leading independent research sites, executives at large pharma companies, and sponsors/CROs running trials. I am dedicated to ensuring each client receives tailored solutions that align with their unique objectives and drive tangible results.I monitor the performance of campaigns and make adjustments to optimize outcomes. By prioritizing lead quality, speed, and cost, I ensure that every campaign delivers measurable results while maintaining a keen focus on driving efficiency and cost-effectiveness.

London, Gb

I led a dynamic team of digital marketing and analytics specialists in deploying, measuring, and optimizing media buys to drive awareness, demand generation, and progress toward revenue goals. Through strategic leadership and hands-on guidance, I fostered a culture of innovation and excellence, consistently exceeding performance targets and delivering tangible results.With a focus on talent development and resource optimization, I spearheaded the creation of a digital marketing team, harnessing both internal resources and external hires to enhance capabilities and elevate results. By breaking down internal silos and fostering collaboration, I facilitated synergy and efficiency within the team, driving impactful outcomes across all initiatives.I established robust mechanisms for media measurement and results tracking, which enabled comprehensive ROI analysis and more effective resource allocation. Partnering closely with our business units, I conceptualized and executed multi-stage content and demand-generation marketing programs, consistently producing results two to four times greater than previous executions.

Phoenix, Az, Us

At Apollo, I held a variety of roles (strategy, analytics, and media) in a marketing and demand generation organization with annual media budgets surpassing $250M.I was tasked with tracking consumer behavior, from initial advertising engagement to sale and retention metrics. Leveraging my expertise in data-driven decision-making, I played a pivotal role in driving impactful results and maximizing ROI across strategic initiatives.As Chief of Staff for Apollo’s CMO, I orchestrated the seamless delivery of marketing services to Apollo Education Group subsidiaries, including University of Phoenix, Western International University, The Iron Yard, and Apollo Global. Collaborating closely with the CMO, I oversaw day-to-day operations, marketing analytics, and the consolidated delivery of marketing initiatives. In this role, I ensured the successful execution of marketing goals for 12 consecutive quarters across all digital marketing channels and functions.I also managed digital marketing operations and worked with the Search Engine Optimization (SEO) and Search Engine Management (SEM), Display, Social, and Affiliate team managers to build and manage integrated digital marketing campaigns designed to drive specific online engagement goals.

San Francisco, Ca, Us

I led the team responsible for the implementation and execution of Focus’s portfolio of business-to-business (B2B) clients. My responsibilities included delivery of services across multiple products, including lead generation, webcasts, display advertising, and marketing automation.In this role, I created the organization’s account management function by establishing new standards and processes for client launches, campaign execution, and program analysis and optimizations. The team I managed was responsible for 50+ clients and 100% of the company’s revenue-generating clients.

Foster City, Ca, Us

Responsible for developing and growing online marketing and lead generation across multiple industries, I led a business unit in the financial services industry and managed a team with expertise in sales, media, and technology. Our areas of focus included website design, A/B testing, SEO, media buying, sales, business development, corporate development, and web analytics.

Foster City, Ca, Us

Serving as General Manager of the debt relief and insurance categories, I led a team focused on sales, development, marketing, and account management functions. Under my leadership, the team built and managed a portfolio of over 50 clients and 90 publishers. We worked with and managed resources to create web designs, build and test the performance of sites, and measure results for clients. In addition to leadership and oversight, I was responsible for the business unit’s P&L.

Foster City, Ca, Us

I joined QuinStreet to serve as a senior account manager for strategic clients in the education category and to manage the financial services client portfolio. My responsibilities included account management and growth of key accounts, as well as forecasting and managing to achieve revenue and margin targets. I worked with internal resources to design, build, test, and optimize lead-generation programs for dozens of clients in multiple industries.

Mba, Marketing And Strategy

Bs, Business Administration