CoachLab.io is a digital marketing platform offering business-ready digital solutions, e-commerce tools, and digital consulting tailored to the unique needs of small to medium-sized enterprises.⦿ Deliver digital designs and growth focused marketing solutions⦿ Managed all: product, sales, marketing, support, showcasing expertise.⦿ Led tailored digital solutions, driving growth through sales.⦿ Optimized resources, adapting for startup growth

We provide consulting expertise in developing and deploying tailored digital marketing solutions for SME's⦿ Deliver design and strategy meetings, providing valuable input.⦿ Craft digital assets for various platforms, optimizing user experience.⦿ Conceptualize & develop website assets, from initial designs to mockups.⦿ Staying updated on industry trends, iterating designs based on feedback.

As a trusted Technology Consultant and Digital Transformation Advisor, Dave brings over 20 years of experience to the table. His leadership as a former Managing Director of Innovation, along with his expertise in guiding SMBs through the landscape of digital adoption, has equipped him with a deep understanding of technology deployment, program management, digital solution development, mentorship, and advisory services.

Managing Director @ Venn Innovation, & Program Manager / EIR of a provincially mandated entrepreneurship incubator program focused on coaching entrepreneurs through the launch their startup idea or business. ⦿ Developed and implemented incubation program⦿ Coached participants and conducted in-person interviews⦿ Advised on business modeling, ideation practices, & psychological pricing⦿ Conducted performance evaluations (bi-weekly reporting) of program participants⦿ Developed best practices to communicate, manage, & mentor participants⦿ Assisted in MVP & product design, market validation, & seeding two-sided platforms⦿ Recruited participants and post-secondary institutions⦿ Delivered training workshops on business, entrepreneurship, and innovation⦿ Connected external companies with entrepreneurs in need of resources ⦿ Reported on program metrics to funding stakeholders ⦿ Co-developed packages for community events⦿ Managed program objectives using Trello (Kanban)⦿ Reviewed business plans

Project management (planning/execution) of a multiple client digital marketing campaigns.⦿ Tracked project progress (Basecamp/Trello) and reported to internal stakeholders⦿ Developed best practices for management of client campaign projects⦿ Managed clients ad budget of $70,000⦿ Advised on marketing strategies and online distribution channels to clients⦿ Executed multiple marketing projects (digital media, email campaigns, and client website management)⦿ Developed and curated daily content updates for distribution across social platforms⦿ Acted as client liaison and community manager for clients social platforms⦿ Analyzed campaign data and provided performance reports

A digital marketing agency that serviced real estate brokerages, large brands (Post Media), tech startups, and larger marketing agencies.Project Management (Digital Campaigns)⦿ Management of freelancers and outsourced projects by the agency⦿ Managed time tracking, business development, client ad budgets, and invoicing (Freshbooks)⦿ Developed content calendars⦿ Developed and executed client digital strategies, ad campaigns, and clients web presence⦿ Acted as community manager for all clients social media platforms⦿ Consulted with clients to determine needs and strategic direction Public Relations⦿ Earned media coverage on CBC, CTV, Rogers 91.9, as well as in print media.⦿ Co-hosted weekly radio segment called “Perspectives” discussing the digital space⦿ Delivered talks at tech conferences and facilitated training sessions⦿ Drafted press releases

An Associate Partner with NuFocus Strategic that collaborated with a network of seasoned business consultants on developing integrated marketing strategies.⦿ Developed and executed multiple social media campaigns⦿ Created custom brand monitoring dashboards for clients ⦿ Delivered training workshops⦿ Provided commentary to media outlets CBC, CTV, Rogers, and print publications.

PickMyPlace was a digital marketplace and services platform for real estate and industry professionals. It focused on providing owners or management companies with a more efficient way to list their properties and fill vacancies. This included a proprietary property portal, audio tours, signage, and listing agent services.

⦿ Evaluated subject properties, financial strength, and credit-worthiness of borrowers.⦿ Examined, evaluated, and recommended approval of customer applications⦿ Answered general underwriting questions for loan processors ⦿ Prepared loan packages and ensured all aspects of closing process were completed on time⦿ Built new and referral business by establishing relationships with lawyers and real estate agents⦿ Implemented credit repair guidance to generate greater loan approval percentage

Provided support to field managers and managed the Unisys corporate online university of over 60,000 employees.⦿ Worked with field managers to identify training program requirements for client employees⦿ Delivered content and competency mapping of e-learning courseware⦿ Administered course registrations, attendance changes, and updated course registration lists⦿ Developed custom e-learning content using Skillsoft learning management system⦿ Delivered custom reporting and product training to client and on-site field managers

Hired by Fortune 500 company and global e-learning provider to develop new business within New England states⦿ Developed relationships with new accounts and delivered presentations on value proposition⦿ Conducted meetings with decision makers including “C” level executives⦿ Managed an intrapreneurship project, launching SkillSoft's virtual conferencing platform⦿ Conducted market validation and research of product competitors⦿ Developed the pricing model based on competitive analysis of the market⦿ Developed lead generation strategies ⦿ Coordinated cross-functional teams (lead gen sales)⦿ Provided continuous feedback and recommendations to executives