Manager Marketing Technology
Current• Manage Global Firmwide Marketing Technology Systems - CRM and Marketing Automation• Manage marketing systems team and relationships with marketing vendors.• Coordinate website SEO with 3rd party developers and web team. Increased global organic traffic by web optimization and content recommendations• Manage marketing automation systems publication distribution for campaigns to clients worldwide.• Create website and digital marketing analytics reports and dashboards for Firm attorneys, practice areas, and business development teams worldwide.• Utilize products including SEM Rush, Site Improve, Vuture, Lexis Nexis Interaction, Sitecore, Intapp Relationships, Google Analytics, Google Search Console, Google My Business, Google Tag Manager, Google Data Studio and Power BI. • Coordinated Firms CCPA and GDPR compliance. Coordinated migration with Salesforce.Develop training for Global Business Development Team.