Dave Lalonde work email
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Dave Lalonde personal email
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With over two decades of dynamic experience as a results-driven leader, I've consistently transformed digital marketing landscapes and delivered outstanding ROI improvements. My innovative thinking and data-driven decision-making have been the driving force behind my career's success.Here's a glimpse of what I bring to the table:Strategic Marketing Expertise: I specialize in strategic planning, execution, and optimization of multi-channel campaigns, always staying one step ahead of the competition.Digital Marketing Mastery: My expertise in SEO, PPC, social media, and email marketing ensures comprehensive online presence management, boosting brand visibility and customer engagement.Budget Optimization: I'm skilled at managing budgets, reducing costs, and optimizing ad spending, all while exceeding lead generation and revenue targets.CRM Segmentation: I enhance CRM data accuracy, eliminate duplicates, and rectify errors to improve sender scores and enhance communication with customers.Conversion Champion: Renowned for achieving a high click-to-lead conversion rate and enhancing online reputation through positive review gathering.Agency Building: I've played a pivotal role in launching and scaling digital marketing companies, consistently exceeding expectations and aligning digital strategies with overall business objectives.Relationship Builder: Proficient in building and strengthening customer relationships while consistently elevating online reputation and presence.If you're looking to connect with a strategic digital marketer who can drive exponential growth and ROI, let's connect and explore new opportunities together!
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Director Of Digital MarketingSummit Automotive Management Jan 2022 - PresentResponsible for planning, developing, implementing and managing the overall digital marketing strategy for Summit Automotive Management and New Way Car and Finance Companies. In addition, is responsible for managing, guiding and training digital marketers and other marketing positions within the team. -
Director Of Digital MarketingSummit Automotive Management Sep 2019 - Dec 2021My core day-to-day tasks in this role included• Managing SEO, PPC, Social, and Email Marketing.• Coordinating consumer engagement and appointment bookings.• Developing social marketing strategy.• Hiring and training subordinates in digital marketing.• Mentoring the team to achieve desired results.• Relocating to Las Vegas.A section of my key accomplishments in this capacity entails• Doubled SEO traffic within 6 months by targeting low-funnel keywords.• Reduced Digital Marketing Vendor expenses by $30,000 monthly while doubling lead volume.• Revamped email marketing strategy to increase email delivery rates and generate a surge in lead generation.• Minimized PPC costs from $35,000 to below $15,000 by streamlining the Google Ads campaign and enhancing lead quality.• Achieved a 100% chat response rate by implementing a 24/7 chat response service, improving the dealer group's previous rate of 50%.• Boosted online reputation by implementing a system to gather positive reviews post car sales, leading to thousands of reviews and elevating the Google review rating from 3 to 4.5 stars.
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Senior Vice PresidentRifle Marketing Llc Oct 2017 - Sep 2019Auburn Hills, Michigan, UsMy core day-to-day tasks in this role included• Founding and launching a Digital Marketing Consulting Agency.• Specializing in the automotive industry, new car dealerships, lead generation, and car donations.• Managing a $4M annual budget for Google Ads campaigns.• Overseeing digital marketing departments for seven corporate clients.• Successfully concluding contracts while meeting all agreed-upon terms.A section of my key accomplishments in this capacity entails• Gained admission into the well-regarded Google Partners Program.• Streamlined operations and enhanced overall performance.• Drove strategic improvements, delivering optimal results. -
Auto Credit Express - Product SvpInternet Brands May 2016 - Oct 2017El Segundo, Ca, UsMy core day-to-day tasks in this role included• Overseeing technical transition from Auto Credit Express to Internet Brands.• Managing and providing daily guidance to SEO, PPC, Website Conversion, and Content Creation departments.• Introducing Thank You Page offers, lead remarketing, on-site advertisements, and consumer data sales.A section of my key accomplishments in this capacity entails• Spearheading revenue stream expansion through online traffic and leads.• Diversifying revenue sources beyond subprime finance lead generation sites.• Implementing a proactive approach through the call center to generate additional leads for prospects.• Delivering an immediate increase of over $1 million in annual bottom-line profit after implementing these initiatives. -
Senior Vice PresidentAuto Credit Express Jan 2003 - Oct 2017Auburn Hills, Mi, UsMy core day-to-day tasks in this role included• Establishing and growing a subprime auto finance lead generation company.• Implementing innovative strategies in SEO, PPC, affiliate marketing, email marketing, content creation, and more.• Developing a real-time PPC bidding and geo-targeting algorithm.• Partnering with TrustPilot to enhance digital footprint and trustworthiness.A section of my key accomplishments in this capacity entails• Achieving a high click-to-lead conversion rate of 25% in Google Ads.• Successfully leading the acquisition of the company by Internet Brands in May 2016.• Growing the company's revenue from $60K monthly to $30M, leading to the successful acquisition.• Implementing tools like Google's offerings and Optimizely for A/B testing to boost conversion rates and traffic.
Dave Lalonde Skills
Dave Lalonde Education Details
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Michigan Technological UniversityEngineering
Frequently Asked Questions about Dave Lalonde
What company does Dave Lalonde work for?
Dave Lalonde works for Summit Automotive Management
What is Dave Lalonde's role at the current company?
Dave Lalonde's current role is Digital Marketing Manager.
What is Dave Lalonde's email address?
Dave Lalonde's email address is dl****@****ess.com
What is Dave Lalonde's direct phone number?
Dave Lalonde's direct phone number is +124850*****
What schools did Dave Lalonde attend?
Dave Lalonde attended Michigan Technological University.
What are some of Dave Lalonde's interests?
Dave Lalonde has interest in Social Services, Children, Economic Empowerment, Software Development, Seo, Sem.
What skills is Dave Lalonde known for?
Dave Lalonde has skills like Seo, Lead Generation, Sales Management, New Business Development, Team Building, Marketing Strategy, Customer Retention, Sales, Online Marketing, Online Advertising, B2b, Marketing.
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