We are building 150 startups using a proven methodology for finding product-market fit.InsightStudios is a startup studio. Our solution is a proprietary process for building startups called Insight-Driven Iteration. This proven process provides break-through business model validation and de-leverages the risk of seed-stage investing using deep customer insight. Our proprietary deal flow of validated ideas is derived from problems experienced first hand by our experienced entrepreneurs, who have all created profitable businesses from scratch. The result is a startup portfolio that dramatically outperforms the market average for comparable seed funds.

I’m leading the development of a new marketing AI platform that helps companies optimize LTV/CAC ratios across the enterprise.

I help other Founders build successful startups at FounderDojo. This is a passion project for me an my favorite way to give back to the entrepreneur community.

I created ComeWith to help bring people together in the real world.ComeWith is the best way to make friends doing what you love.For people who want to have a more rewarding social life, ComeWith is a new way of expanding your in-real-life (IRL) social network of friends who want to join you in doing the things you love. Unlike your existing social graph which is often non-local and out of date, ComeWith enables you to cultivate friendships with people are close by, have common interests and share the same lifestyle. With ComeWith, you can create and participate in new experiences, meet new people who love the things you do and add real-life friends to your personalized IRL network with so you don't have to do fun things by yourself anymore.

I am a senior leader developing a new business venture at Merch by Amazon. My responsibilities include identifying the best market opportunities to pursue given internal capabilities, Customer requirements and the competitive landscape, developing a comprehensive strategy for entering new markets, defining detailed product requirements, developing a cost-effective go-to-market strategy, developing a detailed financial model and aligning with team members on a new service launch plan.

FounderSensei is a school for founders who want to improve themselves and the businesses they create.

Maverick Direct Marketing, Inc. was a startup studio focused on customer acquisition technologies. We’ve created, built and scaled five startups. We successfully bootstrapped all startups to profitability without any outside capital. Our best outcome generated a 480x cash-over-cash return.
 Our portfolio companies were as follows: LegitLead, LLC (2013 - 2015) - A lead scoring SaaS (Software-As-A-Service) business designed to predict inquiry conversion rates and reduce customer acquisition costs by 40 to 60% in the for-profit education industry. Profitable. Shuttered in 2015 due to personal challenges with founders. e360data => Acquisition Science, a16e.com (2005 - 2017)- Evolved into a16e.com and is a data company that specializes in compiled online consumer omnichannel data. 250 million record consumer database that was the first of its kind. Profitable and still operating. Cash-over-cash return 700x and ongoing. Life Phase Media, LLC (May 2008 - Mar 2011)- A life event data company that predicts purchase intent by mapping significant life event changes to individual consumers. Profitable. Pivoted into A16E.com.BargainDepot (Mar 2004 - Jan 2008)- Built a profitable, vertically-integrated, online marketing business with only $5K in startup capital and grew it to $3.0 million revenue in four years- Sold to DealGenuis in 2008. Cash-over-cash return 1200x.e360Insight (Mar 2003 - Jan 2008)- e360Insight was a predictive email marketing company that accurately predicts offer click-through rates at the email address level. #1 email platform for performance ad networks. Cash-over-cash return 300x.

Turnaround Opportunity for Leading Online Relationship Marketing CompanySuccessfully turned around business from $6 million annual loss to $1.2 million EBITDA in 15 months.- Primarily responsible for improving operating margins and achieving profitability for a $15MM operating division. - Provided overall strategic direction for the customer acquisition business, including the creation and implementation of growth strategies for revenue and margin improvement.- Sold to InfoUSA in March 2003.

Direct Marketing Service Provider for Telecommunications, Energy & Cable Industry (TEC).- Successfully turned around top-line growth from negative 15% to positive 12% in less than 10 months.- Developed strategic growth plan for $57 million line-up of risk, direct marketing and directory assistance products.- Developed and implemented business plan for accelerating revenue growth to 45% per year.

Ran consumer and small business franchise for Midwestern digital PCS region (Chicago, Detroit, Cleveland, Cincinnati). - Launched digital PCS service and achieved $20 million in revenue in the first 10 months.- Pioneered AT&T Digital One Rate marketing program resulting in $1.5 billion increase in market cap and fundamental changes in the wireless industry landscape.

WABI Products GroupMarketing & Business Strategy

Developed new products and concepts for the health care consumer goods category. (Crest, Scope, Peridex)Projects include business development, global market opportunity assessment, competitive analysis, consumer & professional market research and direct response advertising