DTC Retail is a full-service ecommerce consulting agency that works with brands and manufactures to grow their sales and profit on Amazon both in the US and globally. We specialize in building traffic and converting traffic to revenue by leveraging our industry experience and close relationships with clients into holistic strategies, practical insights, and efficient execution. With our customizable, flexible approach, our team executes and optimizes advertising, marketing, logistics, brand management, etc to help our clients win online.www.dtcretail.com

Supply chain, buying/sourcing, sales & operations planning, inventory management, and forecasting for Amazon Prime Now.-Maintained excellent in-stock rates.-Developed and executed inventory strategies to optimize sales, turns, and inventory health.-Monitored, analyzed and owned key performance indicators such as in-stock rate, procurement lead time, fill rate, forecast accuracy and turns.-Forecasted and managed efficient inbound and outbound inventory flows and health, including forecasting, purchasing, and removing unproductive inventory.-Root cause analysis/reporting on operational issues, developed action plans and project managed improvements.-Worked with internal teams to help drive tools and process improvements that affected purchasing and procurement workflows, with emphasis on automating tasks that were performed manually.

Traffic, merchandising, content, promotional events, and overall customer experience for Amazon's Lawn and Garden department.P&L ownership of hundred million dollar category in Lawn & Garden department as acting Category Manager (Buyer) from Feb '14 - July '14. Responsible for business strategy and development, managing vendor relationships, negotiations, new product launches, pricing, and overall category management.-Developed and executed marketing strategies to optimize and grow traffic channels (e.g. free search, sponsored links, email, affiliate, social, PR, and on-site). -Prepared and pitched event and advertising packages to vendors, exceeding both yearly and seasonal co-op goals. -Designed and launched new site functionality through collaboration with development and retail teams. -Project Lead on a refresh of the Lawn & Garden store that improved product discoverability and SEO; Redesigned category page layouts and worked with development teams to overhaul browse taxonomy and product placements in 9 categories and 150 subcategories. -Developed reporting on key marketing metrics (e.g. impressions, sessions, units sold, new customers, etc.) for use in weekly business reviews; Queried Amazon’s data warehouse and analyzed results to provide actionable insights.

General Manager for strategic brands across Amazon’s Lawn and Garden department. -Coordinated initiatives across major functional areas such as site merchandising, buying, forecasting, new product launches, content management, inventory management, finance, and operations to drive vendor performance. -Negotiated product cost and vendor terms with hundreds of vendors as part of annual terms negotiations.-Streamlined Lawn & Garden’s vendor case contact management system. Led initiatives that helped decrease incoming case load while also reducing resolve time.-Designed and launched a new subcategory storefront to improve the customer experience and increase product discoverability; this page became the best converting storefront in Lawn & Garden.

Consulted targeted users on Bloomberg Terminal functionality to help with their workflow and assisted the Bloomberg sales team prospect and manage client relationships.Bloomberg L.P. provides business and financial information, news, and insights through its technology for customers around the world.

Identified and assessed trading opportunities across US equities.

Supported legal and sales teamsAlpha Financial Technologies, LLC is a market leader in the research and development of futures-based indexes. AFT indexes have been utilized by the financial and institutional community globally in a broad array of products including mutual funds, exchange-traded funds (ETFs), exchange-traded notes (ETNs), and UCITS III funds.