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David O'Rourke is a seasoned entrepreneur and innovator with over 11 years of experience in the digital, mobile, and consumer sectors. He has co-founded and led several successful ventures, leveraging his skills in social media marketing, business development, and customer engagement to create value and impact.Currently, he holds two key roles. As the Chief Strategy Officer at Socialistics, he helps SMBs grow their revenue by optimizing their social media presence. He has worked with clients across various industries, such as Ecovac, Bench Accounting, Go Health, and Habitat For Humanity, delivering increased reach, engagement, and conversions. As the CEO and Co-Founder of BRGHTLY, he is transforming the locker industry with smart lockers that feature unique screens and software, enabling new opportunities for customer interaction and ad revenue. He is also a certified Google Project Manager, demonstrating his proficiency in managing complex and diverse projects. David's entrepreneurial journey is driven by his passion for innovation, efficiency, and customer-centricity. He enjoys finding novel solutions to challenges and opportunities in the market, and creating products and services that enhance the user experience and satisfaction. He is also an avid surfer, ultra mountain runner, and musician, who thrives on physical and creative challenges. He believes that these diverse interests and experiences contribute to his unique approach to business, characterized by innovation, resilience, and creativity.
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Chief Strategy OfficerSocialisticsLos Angeles, Ca, Us
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Co-Founder | Chief Executive OfficerBrghtly Mar 2020 - Present -
Chief Strategy OfficerSocialistics Apr 2022 - PresentRemote, UsIn my role as Chief Strategy Officer at Socialistics, I elevated to a leadership position, managing a diverse team encompassing marketing associates, account managers, and senior roles up to the CEO. I revamped our inbound proposal process to cater to larger SMBs with complex marketing needs, leading to a significant increase in successful engagements. My leadership in the pitching process involved a collaborative approach, culminating in comprehensive presentations that highlighted our team's expertise. This strategy was pivotal in acquiring five major clients, each with $500M ARR, cementing our position in the market. I also played a vital role in senior management, maintaining high client rapport and attending key monthly meetings. My responsibilities extended to overseeing strategy with the account and paid media teams, setting pricing for new client retainers in collaboration with the Director of Operations, negotiating contracts, and initiating new service offerings like a Premium Content Creation program.
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Head Of GrowthSocialistics Oct 2021 - Apr 2022Remote, UsAs the Head of Growth at Socialistics, I led the sales department, pioneering a cold outreach strategy that secured a landmark partnership with Bench Accounting, a Fortune 500 company. My role involved creating Ideal Client Profiles (ICPs) based on the company's past successes, structured into a tier system and categorized into specific verticals. I spearheaded extensive ICP research, developing a targeted, role-specific email drip campaign. My approach was to assess and address the unmet social media needs of potential clients, positioning Socialistics' offerings as customized solutions. I was instrumental in developing visually appealing, effective proposals using tools like Proposify, Qwilr, and Canva, and successfully pitched these proposals to prospects in high-stakes group meetings, engaging with key stakeholders.
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Portfolio ManagerImholding Productions Apr 2016 - Jan 2021As a Portfolio Manager at Imholding Productions, a boutique digital agency specializing in consumer goods, I managed a versatile team of professionals including developers, designers, video content creators, and marketing specialists. My role was pivotal in calibrating the effectiveness of marketing and advertising strategies, setting clear benchmarks for success measurement. I was deeply involved in developing comprehensive growth strategies with clients, establishing key objectives and timelines to ensure project milestones were met. A critical part of my responsibility was to handpick talented members from our internal team or source specialized tasks to skilled freelance professionals, ensuring the success of each project. My role also extended to managing client relations, where I built trust and fostered open communication. At Imholding Productions, we have a core group of talent with years of experience in product development and launch, covering areas from manufacturing, packaging, product and graphic design, to e-commerce, website development, digital content creation, and marketing. This experience has enabled us to successfully collaborate with companies like ELWN, Urban Bloom, Braingasm, and Draw What?!, delivering high-quality outcomes consistently. -
Business DevelopmentProcess Ag Jan 2018 - Jan 2020Los Angeles, California, UsIn my role in Business Development, I was deeply committed to our mission of providing unparalleled value in design, manufacturing, strategy, and logistics, particularly focusing on brands within the cannabis industry. My key responsibilities included identifying and engaging standout brands in the cannabis space for our strategic partner program and potential capital investment opportunities. I played a crucial role in elevating brand status, leveraging our expertise in branding, design, and packaging to enhance their market presence. My duties also involved offering comprehensive brand support and managing communications throughout the design and manufacturing process. Additionally, I was instrumental in identifying and developing new sales channels, significantly extending brand reach and amplifying market penetration. -
CeoAudzilla Apr 2017 - 2020As the CEO of any lean, scrappy startup, I wear many hats from running day to day operations, product|business development to staying on track with the long term company vision. -
Project Manager | Product OwnerImholding Games Apr 2014 - Mar 2017As the Project Manager and Owner, I spearheaded the company's journey to achieve a seven-figure revenue milestone within a mere 12 months. My role encompassed managing day-to-day operations and leading a dynamic team of 7 across various departments including Manufacturing, Logistics, E-commerce, Marketing, Social Media, Content Creation, and Retail Distribution. I played a pivotal role in developing strategic business relationships, fueling company growth and monetization. My expertise extended to consulting in the design and development of strategic content and marketing plans, achieving over 100 million views and a 5x return on ad spend (RoAS). Additionally, I was instrumental in the creation of engaging games for both mobile and tabletop platforms, showcasing a blend of creative vision and strategic execution.
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Product ManagerSnaphunt Oct 2012 - 2015In my role as a Product Manager at a mobile app company specializing in social gaming, I was responsible for overseeing the production and development of third-party mobile games and applications. My key responsibilities included managing cross-functional teams that spanned various company silos, encompassing stakeholders, developers, and designers. I played a crucial role in overseeing the entire product lifecycle, ensuring seamless collaboration between different departments to achieve our common goal of creating engaging and successful mobile gaming experiences. My position demanded not only technical competence but also strong leadership skills to guide and harmonize the efforts of diverse teams, aligning them with the company's vision and objectives in the dynamic and competitive field of social gaming.
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Head Of Business DevelopmentRevelbliss 2012 - 2013Portimao, Faro, Pt- Manage client relations to ensure the best experience and company loyalty.- Generating leads for the company in the mobile app space.- Onboarding clients and setting up projects with internal assets.- Created strategic partnership and affiliate lead generation programs with companies.- Game design. - Sound design. -
Tour/Business Manager2Cents Jun 2003 - Oct 2011- Manage day to day operations of band and crew on tour.- Responsible for collecting guarantees, per diems, and banking.- Manage on-road budget for group and team of up to 10 people.- Managed logistics like hotels, travel, food, and daily schedule.
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Guitar / Songwriter2Cents Jan 2001 - Oct 2011- Wrote and recorded original music, including guitar, bass, and vocals.- Playing guitar and backup vocals at live performances.Albums and Songs:-2006 - Lost at Sea - Atlantic -2010 - Dress to Kill - 805 / Universal -Get What? - 21 on active rock charts-Now you Know 39 - on active rock charts
David O'Rourke Skills
David O'Rourke Education Details
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Musicians InstituteMusic -
UclaGeneral
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Santa Monica CollegeGeneral
Frequently Asked Questions about David O'Rourke
What company does David O'Rourke work for?
David O'Rourke works for Socialistics
What is David O'Rourke's role at the current company?
David O'Rourke's current role is Chief Strategy Officer.
What is David O'Rourke's email address?
David O'Rourke's email address is da****@****ail.com
What is David O'Rourke's direct phone number?
David O'Rourke's direct phone number is +131092*****
What schools did David O'Rourke attend?
David O'Rourke attended Musicians Institute, Ucla, Santa Monica College.
What skills is David O'Rourke known for?
David O'Rourke has skills like Entertainment, Music, Video Games, Marketing, Social Media, Game Design, Music Industry, Social Networking, Social Media Marketing, Online Marketing, Music Production, Marketing Strategy.
Who are David O'Rourke's colleagues?
David O'Rourke's colleagues are Joelle Ortmann, Kyle Cormier.
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