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Seasoned marketer and consultative new business developer took a few years to operate my own businesses. Now it's time to return to helping clients understand how to leverage data for making business decisions and conducting insight-driven marketing campaigns. Deep experience in shopper marketing and the strategic application of database marketing and analytics. Works with Fortune 1000 clientele in retail, financial services, CPG, travel and entertainment categories.Specialties: Applies a practical, consultative approach to generate CRM or loyalty marketing strategic roadmaps. Offers multi-channel programs that drive acquisition and retention. Generates and grows profitable account relationships from scratch as well as from numerous senior-level contacts across multiple industries.
Total Service Books
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PartnerTotal Service Books Jul 2012 - PresentCincinnati, OhResale of select new and used college textbooks, Blu-ray and DVD programs on Amazon.com. Partnered with spouse to grow a side business into a full-time Amazon Professional Reseller program with Prime selling privileges. For over five years, averaged over $150K net annual sales with a very high profit margin. Going forward, looking to combine my new business development career with my Amazon experiences.
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Territory PartnerTrupanion - Medical Insurance For Your Pet Oct 2010 - Jun 2012Cincinnati, OhIntroduced and detailed 140 veterinarians and their staffs to a new pet health insurance alternative. Took time to build rapport due to the category's poor historical performance. Provided ways of introducing the concept into everyday contacts with pet owners. CEO was trying to take the company public, but "soft" national performance prevented changes at that time. -
Key AssociateDmr Associates Nov 2006 - Sep 2010Cincinnati, OhProvided strategic, analytical and consulting services to several Fortune 1000 companies. Secured new business for a Chicago-based data and analytics agency. Worked on repeat purchase, cross-sell and new markets identification opportunities. Found new applications that helped to standardize transaction analysis and other analytical tool processes.
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Vice President, Channel Optimization Practice LeaderKnowledgebase Marketing Apr 2008 - Nov 2008Richardson, TxDeveloped the business and marketing plans to launch a Channel Optimization Practice to help KBM find new vertical markets. Focused on net new data business from Fortune 500 companies that sell through independent channel partners. Led team of five people and worked with three KBM companies to craft the practice's identity and value proposition. Developed marketing and lead generation strategies. Responsible for product, sales and organization readiness. Built a prospect database of over 1,000 senior-level contacts using email, direct mail and PR initiatives. Not long after its launch, the parent company devised a cost reduction plan that pulled support from the practice. -
Vp New Business Development & Retail Practice LeaderCustomer Communications Group (Ccg) May 2005 - Oct 2006Denver, CoConsulted with prospective and client senior management of Fortune 1000 retailers on how to launch CRM initiatives, particularly by leveraging loyalty card and proprietary credit card databases. Sold a key database consulting project with the largest women's apparel retailer that opened the door to the expansion of their key customer loyalty program. Successfully spearheaded a senior pitch team to retain a $2.5 million account during an agency review. -
Vp, New Business DevelopmentEmergence, Inc. Nov 2004 - Mar 2005Atlanta, GaBrought disciplined new business practices to 60-person branding and catalog design agency that was reformulated into a multi-channel marketing agency. Worked with Rubbermaid division on building a consumer database and direct-to-consumer channel to combat their shrinking retail distribution, but the investors radically cut our staff and the agency was soon liquidated.
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Vp New Business DevelopmentSullivan Direct Dec 2001 - Jun 2004Cincinnati, OhFirst engaged as a consultant to help transition business from a production-based model that served the cable industry to an integrated marketing services model that targeted multiple industries. Hired to drive new business with a wider focus on analytical capabilities that were backed by the creative team. Despite gaining four new accounts, the agency kept losing key people and skills until the owner decided to close the door.
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Director Of Business DevelopmentFfwd/The Convergency Oct 1998 - Nov 2001Charlotte, North Carolina AreaOpened doors at senior-levels within Fortune 1000 companies focusing on retail, private label credit, travel & entertainment and consumer services. Generated and drove client presentations that closed five new clients resulting in $3.1 million in annual agency fees.
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Director Of Retail SalesHarte Hanks, Inc. May 1995 - Dec 1997Cincinnati, OhMember of 1997 President's Club. Exceeded budget over 20% on sales of $3.2 million. Developed new applications for Specialty Retail, Grocery and Drug Store categories. Restored $1.5 million in revenue from two accounts that previously terminated their contracts. Key emphasis on data-driven marketing and technology.
Dave Rinaldi Skills
Dave Rinaldi Education Details
Frequently Asked Questions about Dave Rinaldi
What company does Dave Rinaldi work for?
Dave Rinaldi works for Total Service Books
What is Dave Rinaldi's role at the current company?
Dave Rinaldi's current role is VP New Business Development.
What is Dave Rinaldi's email address?
Dave Rinaldi's email address is da****@****mer.com
What is Dave Rinaldi's direct phone number?
Dave Rinaldi's direct phone number is +130398*****
What schools did Dave Rinaldi attend?
Dave Rinaldi attended Oberlin College.
What skills is Dave Rinaldi known for?
Dave Rinaldi has skills like Database Marketing, Business Development, Analytics, Marketing Strategy, Advertising, Integrated Marketing, Customer Relationship Management, Strategy, Email Marketing.
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1siemens.com
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Dave Rinaldi
Carlsbad, Ca1tig.com3 +176092XXXXX
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Dave Rinaldi
United States
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