Ceo | Founder
Current♦ Outsourced Chief Revenue Officer (CRO) and Chief Marketing Officer (CMO)♦ Outsourced sales and marketing consultant for high-growth B2B brands♦ Lead content marketing and Inbound strategies including creative, email, user-experience, and strategic content publishing/editorial efforts focused on supporting company sales/lead pipeline.♦ Manage contractors such as design teams, copywriting teams, development teams, etc. ♦ Experience with SaaS product development, SEO, E-Commerce, branding, messaging, content creation, mobile optimization, product design and marketing automation.♦ Skilled at implementing marketing roadmaps, including direct and indirect channels, web content, blog copy, email marketing, and premium content, i.e. case studies, e-books. ♦ Accountable through assessment and analyzing of all marketing strategies, measuring objectives, goals, scope and effectiveness.♦ Involved in budgeting, finance, leadership development, hiring and people development.♦ Proven ROI through data review using website analytics tools, (Google Analytics) by measuring content performance in marketing automation software. (HubSpot)♦ Well-versed using HubSpot, Pardot, Salesforce CRM and marketing automation software, along with development of cost and budgeting.♦ Highly motivated, ambitious, works well with resolving conflict.♦ Strong leadership ability, with excellent communication skills and people-development qualities.♦ Accomplished at managing million dollar trade show and marketing budgets.♦ Personality type: ESTJ. ♦ Skilled at Project Management, using Trello as PM tools, with Agile experience.