Lucid Diagnostics has developed a revolutionary non-invasive, office based diagnostic test for biomarkers to esophageal cancer.

• Increasingly taking on more responsibility and diversifying experience beyond traditional capital sales including filling the roles of Field Sales Trainer and Regional Clinical Apps Specialist, while also attending conferences and professional meetings, promoting the company brand.• Creating and executing a territory sales plan for the region that currently consists of Manhattan, the Bronx, and Westchester County, ensuring plan meets or exceeds the established sales quotas as well as that it supports company revenue and profit targets.• Working with internal support departments such as Marketing, Professional Services, and Product Development to promote sales for new and existing customers, maximizing the company's visibility with hospitals, executives, and professional associations.• Developing in-depth knowledge of the company's products including an IT platform, HD endoscopic technology, and disposable accessories for Gastroenterology, Anesthesia, and Pulmonary medicine, using this to successfully grow the territory's market share by 45%.• Working with medical center install bases including Montefiore Medical Center, Mount Sinai Medical Center, Lenox Hill St. Luke's Roosevelt Hospital, and Metropolitan Hospital.• Meeting with existing customers and prospects to review their evolving business requirements and position product solutions to meet surfaced needs, resulting in developing new business and producing growth within installed accounts, generating $1.5MM YoY.• Continuously expanding customer understanding and use of company product, services, solutions, and capabilities, resulting in the largest upgrade of 2018 at $5.5MM in capital and $4.2MM in service sales.• Setting a vision for the Sales team, providing a set sales process, implementing performance plans, and meeting with Reps to provide feedback, support, and additional training as needed, while also developing sales contents and incentives to increase performance by 46% per quarter.

• Devised effective territory sales and marketing strategies, and analyzed data to find the most efficient sales methods, resulting in ranking in the Top 10 nationally in 2008 with $970K in sales, and ranking #2 nationally in 2009 with $1.4MM in sales.• Discovered sales opportunities through consumer research, and met with customers within NYC including the key medical centers within the Kaleida and Catholic Health Systems, Beth Israel Medical Center, HHC System, Montefiore Medical Center, and the VA System.• Presented products and services to prospective customers and successfully negotiated the sale of electrosurgical generator platform and disposable accessories for Gastroenterology and Pulmonary medicine, including closing 7 full Beamer Electrosurgery/APC Generators in 2009.• Projected potential sales for future quarters and years by reviewing operational reports, while tracking well over 100% to annual GP target and 92% to monthly goal in November 2009.• Developed and maintained key accounts, including providing product in-service training to ensure customer satisfaction, increasing customer retention rates by 78%, as well as set promotional discount rates to entice growth within accounts, generating an additional $785K.• Directing the Territory Sales team of 6, training them on the company products and services, giving them the tools to succeed, and setting sales, margin, and conversion goals, while analyzing sales records to understand what areas the Associates need more guidance in.• Developed territory data relative to competitors in the market mix, and delivered accurate information on lost business, as well as assessed performance according to KPIs, and provided timely reporting on expenses, sales calls, conferences, and trade shows.

Cardiovascular Account Specialist, Metro Hospital Focus - CV Therapeutics & Gilead Sciences, Inc. – 2005 to 2007Specialty Sales Professional - Sanofi-Aventis – 2001 to 2005National Sales – Boxerjam – 2000 to 2001East Coast Sales Director - Newcity Communications – 1999 to 2000Retail, Radio Promotions & A&R - Profile Records – 1995 to 2000