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15+ years experience helping build data products, programs, and teams to enable analytics, decisioning, AI/ML, and MarTech—often from the ground up. Led the vision and delivery of products used by Fortune 50 enterprises. Frequent conference speaker and advisor to leading industry researchers. I enjoy making data interesting and useful for humans.
- Website:
- google.com
- Employees:
- 1
- Company phone:
- 916.253.7820
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Analyst - Google PlayGoogle Apr 2024 - PresentMountain View, Ca, Us -
Product Manager - Google CloudGoogle Jan 2022 - Apr 2024Mountain View, Ca, UsProduct management and leadership for Google Cloud Data & Insights, a centralized data platform which powers the future of analytics, marketing, sales, and customer success for the Cloud business and across Google product areas.I specifically own internal products and processes to consolidate, enrich, store, and orchestrate data on customers, persons, and behaviors. Primary use cases include establishing a single view of each entity enabling customer and product analytics; fueling our primary B2B marketing and sales tools used for xxxK campaigns and $xxxB in pipeline; and enforcing governance and compliance policies protecting over a billion users across Google product areas. I’ve been privileged to participate across the entire product lifecycle, from initial vision through completion of major launches and adoption as the source of truth for critical business systems. -
Sr Director Of ProductTealium May 2019 - Jan 2022San Diego, California, UsOwned end-to-end product creation for the area of AI/ML, and also led the areas of Data Storage and Analytics, to inspire the vision for how Tealium customers store, access, analyze, and conduct ML efforts on their Tealium data, across both internally-built solutions and the partner ecosystem. Partnered extensively across customers, executive leadership, and internal teams ranging from data science to customer success.Created and launched an industry-first autoML product which addressed CDP customers’ #1 need for ML. Tealium Predict ML has been globally adopted by Fortune 50 companies and nominated for multiple industry awards. Customers have used Predict to identify new customer segments, improve ROAS for key audiences by by 400%+, and unlock new personalization efforts for millions of users. I am on the patent applications and received Tech MVP and multiple Presidents Club awards.Drove progress on critical internal initiatives ranging from analytics projects to major overhauls of enterprise products and adoption of new AWS and Snowflake technologies.Frequent advisor and SME for industry-leading researchers, tech and agency partners, and VC investorsInfluenced 30+ new logo deals; interviewed 100+ customers; conducted 20+ internal trainings; spoke at 12+ national industry events and five global Tealium conferences, including the dubious claim to fame of having two event presentations so highly attended that we were presented with fire code violations. -
Head Of Data & Data ScientistFracture Mar 2017 - Apr 2019Alachua, Florida, UsFirst data hire at growth-stage startup. Defined company data strategy and roadmap for data/analytics/AI, architected a modern tech stack for data and MarTech, and led implementation efforts. Reported to the C-suite, defined KPIs, and served as the primary link between the Marketing and Technology teams and their various leadership/stakeholders.Transformed the quantity, quality, and speed of information sharing between teams, leading to 200%+ YOY growth in top-line sales 2 consecutive years, while relative marketing spend dropped 15%; 1,000%+ performance increase for key manufacturing software; 3-5% increased profit margin on key products with no drop in orders; 5x rate of known web visitors, enabling new customer loyalty programs.Thought leadership regarding the intersection of data, psychology, and company culture. Spoke at 4 national industry conferences. -
Decision Science AnalystUniversity Of Florida 2015 - 2016Gainesville, Florida, UsData science and internal product management duties for the flagship office of a 12-university system with ~$5B in annual funding. Transformed two critical enterprise reporting software products and related processes used by 400 departments, achieving full regulatory compliance and 100% completion for the first time in decades. Advised the Board of Governors.Raised performance metrics 20% and decreased support tickets 50% through standardizing and automating processes, improving training materials, and creating a tracking resource for usersDesigned and built a web application used by executive leadership to automate decisions regarding faculty leave, via an underlying optimization model which eliminates load spikes and financial burdens.Used Lean Six Sigma methods to decrease reporting cycle 30% and save 3,000 staff hours/yearSME for enterprise data and IT systems including Oracle, SQL Server, Tableau, IBM Cognos BI, SAS -
Sr Project Manager And Research AnalystUniversity Of Florida 2009 - 2014Gainesville, Florida, UsCompleted national-scale projects (R01 grants, etc.) for healthcare research and health system quality improvements on behalf of agencies including the Dept of Defense, the VA, the State of Florida, and partner universitiesContributed to measurable improvements in human health metrics for the 500k+ users and 200+ provider offices of Florida’s Title XXI healthcare programs. Regularly presented to state and health system leaders.Created databases and data governance processes; analyzed and visualized data using Python, R, SQL Server, Tableau, SPSS -
Financial Development DirectorRonald Mcdonald House Charities Of North Central Florida 2010 - 2012Gainesville, Florida, UsIncreased net income 30%+ and grew donor base 20%+ for a healthcare-related nonprofitTransformed processes for fundraising programs and events, saving 1,000 hr/year of timeSupervised 3 permanent staff, 20 contract staff, and hundreds of volunteers -
Management ConsultantSelf-Employed 2008 - 2010Arranged $1M services contract for electric tools design startup WhispercutIncreased net income 40% over previous year for IT services firm Twice Tech
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Product ManagerMeclabs Institute 2006 - 2008Led creation of enterprise and education products for a research firm known for developing and testing bleeding-edge digital marketing strategy for enterprise clients including Microsoft and The New York Times.Managed a remote team through the development and launch of $5M in digital products
Dave Lucas Skills
Dave Lucas Education Details
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University Of FloridaInformation Systems & Operations Management -
University Of FloridaBusiness Administration -
University Of FloridaPsychology -
University Of FloridaEnglish & Philosophy
Frequently Asked Questions about Dave Lucas
What company does Dave Lucas work for?
Dave Lucas works for Google
What is Dave Lucas's role at the current company?
Dave Lucas's current role is Data @ Google.
What is Dave Lucas's email address?
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What is Dave Lucas's direct phone number?
Dave Lucas's direct phone number is +135251*****
What schools did Dave Lucas attend?
Dave Lucas attended University Of Florida, University Of Florida, University Of Florida, University Of Florida.
What are some of Dave Lucas's interests?
Dave Lucas has interest in Guitar, Programming, Backpacking, Puns, Mountain Biking, Woodworking, Digital Fabrication.
What skills is Dave Lucas known for?
Dave Lucas has skills like Data Analysis, Community Outreach, Strategic Planning, Project Management, Research, Business Intelligence, Public Speaking, Microsoft Excel, Qualitative Research, Spss, Six Sigma, Public Health.
Who are Dave Lucas's colleagues?
Dave Lucas's colleagues are Chang Liu, Naviya Singla, Suzana Bozic, Onisor-Andrei Muresan, Benjiman Smith, Navjot Singh, Priyanshu Janmeda.
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