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Semiconductor | Test Equipment | Wireless Communication | Capital EquipmentSpecialties: - International, cross-function team leadership; - Strategic, complex account management; - Solution-oriented negotiations; - Market share capture in highly competitive global environments; - Product development coordination / initiative support - Technologies: Wireless & digital communications, Semiconductor, Test & MeasurementI love account management in a high technology market. I love serving clients as a strategic advisor to their success. I love participating in product development and long-term, complex sales initiatives. And I love the business I’ve built over the years, working with everyone from the front line engineer to the board room.As a young applications engineer in 1989, a sales manager who also had a technical background recommended me for a sales role. Turns out, my engineering expertise, strong customer instincts and steady temperament were ideally suited for a high-tech enterprise sales career.Give me the industry language and subject matter specs, and I’m out the door building relationships. In the early 90’s I was assigned a 13-member team across a 15-state, 4-district U.S. sales territory. Since then, my career has taken me across Europe, Asia and North America, selling products and services to the Fortune 500 and beyond. I have managed budgets up to $5 million, and annual quotas up to $54 million. I’m known in my world for caring passionately about outcomes and pushing colleagues to deliver their best. I think quickly on my feet, and am at once a tactical thinker and a big picture team strategist. I am happiest when developing creative customer solutions and win-win engagements.
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Sr Director Of Business DevelopmentAdvantest Feb 2019 - PresentTokyo, JpLeading a team of ~10 Business Development, Applications Engineers and Sales Administrators to assure customer success with semiconductor test equipment focusing on System Level Test and Burn-in. We integrate Power, Communication, Electrical, Mechanical, Thermal and Industrial automation to build efficient, high volume production test equipment. (Advantest acquired Astronics' semiconductor test group Feb 2019). -
Director Of Business DevelopmentAstronics Test Systems Oct 2015 - PresentOrlando, Fl, UsBusiness Development and Account Management for customizable, high throughput system level test platforms for semiconductor and electronics manufacturing. International sales collaboration with multinational customers and supply chain . (Acquired by Advantest Feb 2019.) -
Stragegic Account Sales ManagerLitepoint, A Teradyne Company Nov 2013 - Sep 2015San Jose, California, UsSales of test systems to leading designers and manufacturers of wireless products with WiFi, Cellular, Bluetooth and Zigbee interfaces. Manage design-in campaigns of new product introductions, develop strategic sales plans with documented return on investment, and forecast business for operation planning. Managed both strategic accounts and regional channel sales through sales representatives. -
Global Account ManagerTeradyne Apr 2009 - Oct 2013North Reading, Ma, UsCoordinated worldwide sales of semiconductor automated test equipment and related services to Marvell and Cypress Semi and their manufacturing partners worldwide. Lead worldwide sales activities with marketing, application engineering, and field service.Exceeded 2009 quota (>$20M) by Q3 2009 in down economyExceeded target gross margins by accountSuccessfully managed a comprehensive multi-month customer acceptance plan of a new test platform into productionSecured new platform production acceptance into my customer's contract manufacturer in Taiwan -
Regional Sales ManagerTeradyne Jun 2006 - Apr 2009North Reading, Ma, UsManage team of up to 5-7 sales engineers and technical field product specialists to secure market share gains for semiconductor automated test equipment and related services to Silicon Valley headquartered accounts. Responsible for achieving quota and target gross margins while managing the cost of sale budget within my region. Exceeded 2007 and 2008 quota (>$50M/yr) at above target gross margins.Recruited 2 new senior sales account managers.Integrated sales teams after 2 major corporate mergers and acquisitions.Contracted and managed an external manufacturer's representative to pursue small accounts.Co-developed objective-based compensation plan for sales staff.Co-developed integrated new sales opportunity tracking database.Led 2 successful campaigns to win new test platform design-ins.Transitioned a major customer to a new test platform and managed the "bridge" plan.Exceed target bookings for a new product line offering (custom interface circuits -
Global Account ManagerAgilent Technologies Aug 2005 - Jun 2006Santa Clara, Ca, UsCoordinated worldwide sales of semiconductor automated test equipment and related services to nVIDIA and all its manufacturing partners and supply chain in Taiwan and China. Lead worldwide sales activities with marketing, application engineering, and field service.Exceeded quota in 1H2006 by over 100%.Drove 8 device production wins into nVIDIA subcontractors.Successfully transitioned high volume device to the new test platform driving new system sales into 3 new Taiwan subcontractors.Co-developed new product definition for integrating chip design-for-testability/scan test into new test program development. -
Account ManagerTeradyne Jan 2000 - Aug 2005North Reading, Ma, UsCoordinated worldwide sales of semiconductor automated test equipment and related services to Motorola high-end digital divisions. Lead team sales activities with marketing, application engineering, and field service.Exceeded quota in FY 2000, 2002, 2004; 91% in FY 2003.Led 3 successful campaigns to win new test platform design-ins taking over 18 months each.Exceeded 95% market share in high-end Freescale divisions.Managed roll-out team for new platform into Freescale manufacturing.Drove Freescale technical requirements into new instrument design.Developed customer advocate and coach through personal relationship management. -
Global Account ManagerLtx Corporation Oct 1997 - Nov 1999Poway, California, UsCoordinated worldwide sales of semiconductor automated test equipment to Motorola. Consolidated and tracked worldwide forecast, sales and deliveries. Accumulated and distributed account information and strategies to entire worldwide team and upper management.Exceeded quota by 100% during FY1999.Penetrated 3 new manufacturing sites and 1 new engineering organization.Negotiated comprehensive worldwide Equipment Purchase Agreement.Closed an order introducing a new test platform to Motorola. -
SalesSchlumberger 1996 - 1997Houston, Texas, Us -
Regional Sales ManagerNational Instruments Mar 1989 - Apr 1996Austin , Texas, UsManaged ten highly technical sales engineers who help customers automate measurement tasks using industry standard computers and NI products. Developed and implemented systems and models to increase the efficiency of the direct sales channel. Acted as factory representative in large sales opportunities. Negotiated purchasing agreements. Developed VAR program for system integrators. Managed OEM account activity.Generated $19M in revenues in 1995 against corporate total of $164M.Recruited, hired and trained 13 direct Field Sales Engineers.Exceeded target quota 10 out of 13 6-month periods.In first year of direct coverage, achieved greater than 50% growth in territories formerly covered by manufacturer's representatives.Maintained greater than 20% average growth over 6 years. -
Applications Engineer/Group LeaderNational Instruments Jun 1988 - Mar 1989Austin , Texas, UsSupported customers combining computers with instrumentation. Taught product training courses and technical seminars. Scheduled and supervised the support activities of four other application engineers. Developed first generation IEEE-488 (GPIB) customer education course. -
Packaging EngineerMinco Technology Labs Jan 1987 - Jun 1988Defined manufacturing flows, electrical testing and MIL-STD-883C compliance testing for custom-packaged semiconductor devices. Interfaced with customers' source inspectors.
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Teaching AssistantUniversity Of Texas At Austin Sep 1986 - Dec 1986Austin, Tx, UsTaught laboratory course Called Mechanical Instrumentation and Transducers. Supervised experiments with thermocouples, strain gauges, accelerometers, load cells and pressure transducers. Graded lab reports.
Davette Berry Skills
Davette Berry Education Details
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The University Of Texas At AustinElectrical Engineering -
The University Of Texas At AustinElectrical Engineering -
Boston UniversityBiomedical Engineering
Frequently Asked Questions about Davette Berry
What company does Davette Berry work for?
Davette Berry works for Advantest
What is Davette Berry's role at the current company?
Davette Berry's current role is Sr. Director Of Business Development at Advantest.
What is Davette Berry's email address?
Davette Berry's email address is da****@****ast.net
What is Davette Berry's direct phone number?
Davette Berry's direct phone number is +140879*****
What schools did Davette Berry attend?
Davette Berry attended The University Of Texas At Austin, The University Of Texas At Austin, Boston University.
What are some of Davette Berry's interests?
Davette Berry has interest in Exercise, Home Improvement, Reading, Gourmet Cooking, Sports, Home Decoration, Health, Cooking, Electronics, Outdoors.
What skills is Davette Berry known for?
Davette Berry has skills like Semiconductors, Product Development, Semiconductor Industry, Rf, Strategy, Ic, Mixed Signal, Account Management, Electronics, Analog, Cross Functional Team Leadership, Testing.
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