David Shirlaw Email & Phone Number

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

Sydney, Australia

• As the Creative Group Head, I delivered innovative and thoughtful creative services in tactical and strategic manner; leveraging my ability to think conceptually and aptitude for visual design to elevate quality of.
• Spearheading the creative for the launch of the Kia Rio and Hyundai i30. Sales following each campaign launch exceeded their forecasted metrics by 5% and 6% respectively.
• Securing two new high value accounts. I directed creative on pitch for Hill Homes Living, Emen8 (NSW government website for men), and AIDS Council of NSW (ACON).

Sydney, Australia

During this time, I drove the creative direction for Westfield, translating brand and business requirements into integrated Through-the-Line creative. I ideated, presented, and produced compelling creative retail campaigns for sales promotions, fashion lead campaigns, and even facility upgrades, to produce measurable marketing results across all channels.

Sydney Area, Australia

• During this three year period, I oversaw the creative product and quality of work for assigned group of clients, including Telstra, Volkswagen, and McDonalds. My role saw me direct multiple projects, from concept.
• Playing a key role in winning and maintaining the Telstra account.

Sydney, Australia

As Group Head on Telstra BigPond, I would oversee work done by creative teams within the agency. I would also generate and produce ideas through all mediums. I would also work on strategy for briefs and regularly present concepts to senior clients.

At M&C Saatchi I would generate and produce ideas for clients such as NRMA Insurance, Optus, Pizza Hut and Tourism Australia. I would regularly present my work to senior clients at NRMA Insurance.

Commerce, Marketing

Education record