David Yoon Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, United States

At Faceware, my mission as the Director of Marketing is to create meaningful connections, build trust, and drive action through the power of our cutting-edge technology. Here’s how I make that happen:Email Marketing: I craft compelling email campaigns that don’t just land in inboxes—they highlight the innovative features of our products, sparking curiosity and driving engagement, turning leads into loyal customers. Our quarterly newsletter is more than an update; it's a story that showcases the groundbreaking advancements in our product line, keeping our audience informed and inspired about our journey and the future of our industry.Creator Relations: Building authentic relationships with creators is key. I ensure we collaborate seamlessly, co-creating content that highlights the unique capabilities of Faceware’s technology and resonates deeply with our target audience.Influencer Marketing: I don’t just find influencers—I build partnerships. By aligning our innovative vision with theirs, we create campaigns that are genuine and impactful, fostering deeper brand connections and showcasing our technological prowess.Webinars: Producing and hosting webinars isn’t just about sharing knowledge; it’s about leading conversations that position Faceware as a thought leader in innovation, demonstrating the advanced features of our products and technology partners.Tradeshows: Our presence at tradeshows is strategic and intentional. It’s about showcasing our innovative solutions, building relationships, and making Faceware unforgettable in the market landscape through live demonstrations and interactive exhibits.Social Media Strategy: Social media is our stage. I develop and execute strategies that don’t just speak at our audience but converse with them, creating a vibrant, engaged community that is excited about our innovative product line and drives traffic and growth.

Los Angeles, California, United States

Head of Community and Business Development Manager for Faceware's Indie studios, Creator Network, and Academic community. Worked closely with the Chief Strategy Officer on creator discovery and promotion, and maintained communication with creators during product marketing launch lifecycles.Worked closely with C-suite and Product team on the marketing launch of Faceware's latest products, creating roadmaps and high-level messaging while transparently communicating changes and expectations with internal stakeholders and external partners.Collaborated with Chief Strategy Officer to relaunch Faceware's social ecosystem, creating a social strategy, calendar, and playbook for partnership campaigns, content production, paid media, influencers, boosting, community management, newsjacking relevant moments, video production, and creative/design.

Los Angeles, California, United States

Web3 Consultant: Successfully led marketing efforts for Billboard top 100 producer JansportJ on the rollout of his first NFT release on Catalog.works, ushering Web2 fans to Web3. $HNT Developer: Implemented the first franchised $HNT mining project in Colombia democratizing access and prioritizing families affected by COVID-19. Currently franchisees are mining in 4 different locations in 2 major cities in Colombia.

Los Angeles, California, United States

Sales Vision: Spearheaded sales efforts for world’s first virtual production pipeline created for cinema. Coached founders on presentation and armed team with talking points that resulted in the company’s first deal (£1.6M) for the first virtual production stage in the UK at Ulster University in partnership with Epic Games.Change Catalyst: Infused high-level organization via project management tools and workflows while maintaining start-up culture and entrepreneurial spirit.

Playa Vista

Groundbreaking Execution: Strategically bonded fan insights with first-of-its-kind executions (e.g. Detective Pikachu on Twitter) and delivered award winning campaigns (e.g. Venom). Responsibilities included creative concepts and execution for new business.Staff Empowerment: Stewarded company culture post-merger, unifying a team of 15 from four separate entities and three different job titles, achieving highest retention of any internal team. Worked with C-level management post mergers to create and implement new creative workflow.Creative Forecasting: Deepened relationships with platform partners by implementing joint strategy sessions (FB, IG, Reddit) and product development Q&A’s (Twitter and Pinterest). Led company-wide trend forecasting calls.Clients: Netflix, Universal Pictures, Disney, HBO Max, Warner Bros., TNT, Cartoon Network, Paramount Pictures, Illumination Entertainment, StitchFix, American Express, American Eagle, National Geographic, and many more!

Los Angeles, California, United States

CREATIVE PRODUCTION: Storyboarding, copywriting, and strategic distribution of assets according to community profiles.COMMUNITY BUILDING: Post, moderate, and listen escalating negative sentiment and communicating wins to clients all while identifying adjacent affinities through use of listening tools to further stoke fan love.REPORTING: (both ad-hoc and scheduled), to include earned, owned, paid and community sentiment analysis.Clients include: TNT, CNN, Sprite, FUZE, ZICO, Fanta, DISNEY, and more.

Los Angeles, Ca

CREATIVE EXECUTION: Frontlines of content creation leading brainstorms, storyboarding, drafting copy and content distribution strategy to create thumb-stopping creative for brands like COKE, Sony, TNT, Disney, and more.COMMUNITY/PLATFORM MANAGEMENT: Responded to fans with strategic copy that aligns with platform-specific strategies and voice. Generated reports for clients (both ad-hoc and scheduled), to include data and sentiment analysis for qualitative findings.ACCOUNT SERVICES: Managed content calendar, client walkthroughs, and housed campaign assets within a pristine data management system.

STUDIO EXPERTISE: Managed Local Access Malibu Station 22, soundstage, post-production suites, and production equipment for university students and the city of Malibu. This includes the purchase of over $500k upgrades to facility and university equipment.MENTORSHIP: Fostered an environment for student creativity by sharing implementing technical workshops and inspiring creative executions outside of classroom projects while training and mentoring a staff of 20 student workers.MANAGEMENT: Trained and mentored a staff of 20 student workers.

Malibu, Ca

Administered thorough technological and A/V assistance to students, faculty and staff on the use of technology and methods for incorporating technology in meaningful ways

Santa Monica, Ca

CONTENT CREATOR: specializing in engaging short form video for both internal and external use. Clients include:- ESPN - Red Bull North America- Crucial Media- City of Santa Monica- Westside German Shepherd Rescue (now NKLA)- Rain Bird- Pollack Media Group

Ventura, Ca

Event Producer: Planned, promoted, and executed full-scale music festivals, with capacities ranging from 1,000 - 6,000 people.Community Builder: Created a hyper local and engaged fanbase, generating over 41,000 unique YouTube views in a matter of 3 months. Generated over 3,200 SoCal specific Facebook page "likes" and 700+ twitter followers within a span of one year. People Management: Created and managed 3 different street promotion teams (totaling 90+ members). Video Production: Produced, filmed, and edited all videos associated with HighBird Productions. Web Presence: Coordinated with multiple webmasters, designers, and css specialist to launch Highbird's custom event sites, custom web banners and print advertisement.Event Production: Designed and coordinated with vendors on all lighting and audio needs for all events stages and venues in conjunction with team at Epic Lights, Ellation, Luners, and more.

Sherman Oaks, Ca

RESPONSIBILITIES:Logged both analog and digital media tapes from multiple shooters over the course of each season. Transcoded and digitized footage to Final Cut studio. AE DUTIES: Organized clip bin folders, uploaded dailies to the proper media servers, assembled dailies for the Real World Road Rules season 17.Credits:-Project Runway 7-Models of the Runway 2-Bad Girls Club 4-Real World/Road Rules Challenge 19-Dailies editor for the Real World/Road Rules challenge 19.

Santa Monica

RESPONSIBILITIES: Launched and maintained Red Bull's on-line video distribution channels via relationships with YouTube, Hulu and Yahoo Sports, quantifying over 15 million views spanning ten months. Actively contributed to the viral success by writing all titles and descriptions for streaming content while also producing and re-editing all videos to increase viral successACCELERATION: Started as an interactive media intern, promoted twice during my freelance contract. Extended contract by 6 months in order to develop and implement new technology (Immersive-camera System).TECHNICAL ABILITY: Provided on-site technical and production support for live events by uploading content to the Red Bull media server and POV camera set-up.SOLUTIONS ORIENTED: Researched and experimented with emerging video technologies such as POV cameras, motion-tracking video headsets, 16-lens Immersive camera while troubleshooting corresponding software (many still in beta); reported findings and offered recommendations to supervisors; installed faster CPU, updated graphics cards, and memory to meet the demands of higher quality content. Consolidated and archived a massive video database scattered across multiple hard drives to enhance organizational efforts and web-implementation.ON-SITE ACTIVATIONS: Responsible for the on-site implementation and execution of the Immersive 360-Degree camera at events nationwide.