David Alejandro Email & Phone Number

Union City, Nj, Us

Union City, New Jersey, United States

New Jersey, United States

Bronx, N.Y.

• Primary responsibility is marketing Medalliance services to medical practices, community based organizations, participating health plans and the communities of The Bronx and Upper Manhattan.• Increase the number of specialty referrals from community based physicians and medical facilities. Originated at approximately 200 per month to over 1500 per month currently.• Develop and nurture relationships with all referral sources. This includes addressing service related issues such as… Show more • Primary responsibility is marketing Medalliance services to medical practices, community based organizations, participating health plans and the communities of The Bronx and Upper Manhattan.• Increase the number of specialty referrals from community based physicians and medical facilities. Originated at approximately 200 per month to over 1500 per month currently.• Develop and nurture relationships with all referral sources. This includes addressing service related issues such as appointment scheduling and consults reporting.• Digital marketing through various platforms including Facebook, Linkedin, Zocdoc and our own websites. Responsible for posting relevant content, monitoring reviews and connecting potential patients with our services.• Work with participating health plans to organize and conduct activities that increase patient volume for our primary care.• Organize and conduct events such as community health fairs, grand opening ceremonies, and educational dinners.• Development and production of all marketing and promotional materials, including print, TV and radio advertising.• Work with our elected officials in health promotion and policy formation to address issues within our healthcare environment.• Community outreach to needy sectors of our population through health education and health screenings.• Special Projects – this includes marketing of our surgery center, organizing CME dinners, and physician/surgeon recruitment for Medalliance and Avicenna Surgery Center. Show less

Brooklyn, N.Y.

• Responsible for business development within assigned territory; recover accounts lost to service-related issues.• Develop and nurture relationships with providers and administrators in physician offices, health centers, IPAs. Strong ties to key providers in strategic locations throughout NYC• Insure efficient service delivery.• Contracting; negotiate competitive pricing.• Make presentations to provider groups and attend industry functions.• Handle claims and billing… Show more • Responsible for business development within assigned territory; recover accounts lost to service-related issues.• Develop and nurture relationships with providers and administrators in physician offices, health centers, IPAs. Strong ties to key providers in strategic locations throughout NYC• Insure efficient service delivery.• Contracting; negotiate competitive pricing.• Make presentations to provider groups and attend industry functions.• Handle claims and billing issues. Show less

Bronx, N.Y.

• Responsible for recruiting, retaining, managing a highly productive team of field marketing representatives made up of four teams (40-55 direct reports including 5 supervisors).• Number 1 manager in 2004, 2006, 2007 with average annual submissions exceeding 25,000 new enrollments (Child Health Plus, FHP, and Medicaid).• Responsible for strategic planning, process improvement and procedure implementation.• Managed a marketing call center for new members which averaged 40,000 calls… Show more • Responsible for recruiting, retaining, managing a highly productive team of field marketing representatives made up of four teams (40-55 direct reports including 5 supervisors).• Number 1 manager in 2004, 2006, 2007 with average annual submissions exceeding 25,000 new enrollments (Child Health Plus, FHP, and Medicaid).• Responsible for strategic planning, process improvement and procedure implementation.• Managed a marketing call center for new members which averaged 40,000 calls per year and generated over 27,000 new enrollments throughout a 10 county service area.• Responsible for developing and nurturing relationships with providers and community stakeholders to enhance company brand and increase marketing opportunities.• Supervised a team of member recertification team and devised strategies for improving member retention.• Operated two community service centers in The Bronx.• Member of various cross-functional teams/committees that focused on process improvement.• Represent the organization in various community, government, industry functions.• Organize, sponsor and participate in numerous company events designed engage community, enhance company image and generate new sales.8/01-3/03 Marketing Supervisor-Affinity Health Plan• Responsible for supervision and development of 10-15 field marketing reps in The Bronx.• Successfully pioneered the COV marketing strategy by identifying high traffic areas in neighborhoods with high numbers of uninsured residents.• Supervised a site-based team that marketed in provider, community based and government agency sites.• Responsible for application quality and integrity.• Conducted field based training and regulatory audits. Show less

Greater New York City Area

• Responsible for the supervision and development of 8-12 field marketing reps in various counties.• Consistently met/exceeded performance standards.• Supervised a site-based team that marketed in provider, community based and government agency sites.• Responsible for application quality and integrity.• Conducted field based training and regulatory audits.1/00-10/00 Marketing Representative-Healthfirst• Responsible for educating and enrolling potentially eligible… Show more • Responsible for the supervision and development of 8-12 field marketing reps in various counties.• Consistently met/exceeded performance standards.• Supervised a site-based team that marketed in provider, community based and government agency sites.• Responsible for application quality and integrity.• Conducted field based training and regulatory audits.1/00-10/00 Marketing Representative-Healthfirst• Responsible for educating and enrolling potentially eligible applicants for government sponsored health coverage programs.• Consistently met or exceeded enrollment goals• Responsible for maintaining high level application quality• Identified marketing opportunities and secured marketing venues within an assigned territory.• Develop and nurture relationships with stakeholders within my assigned territory. Show less

Ba, Business Administration

High School Diploma, Academics

Activities and Societies: Basketball, Baseball, ASPIRA