Helping small companies in Google Ads and Facebook Ads.

- Perform daily account management and of pay per click accounts on Google AdWords, Facebook and other search platforms for a variety of clients.- Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.- Manage and maintain updates for large keyword lists.- Provide creative copy suggestions and graphical ad templates.- Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms.- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.- Support the generation new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.- Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.- Keep pace with search engine and PPC industry trends and developments.- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.- Monitor and evaluate search results and search performance across the major search channels.- Communication to team and management on project development, timelines, and results.- Work closely with the other team members to meet client goals.

- Perform daily account management and of pay per click accounts on Google AdWords, Facebook and other search platforms for a variety of clients.- Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.- Manage and maintain updates for large keyword lists.- Provide creative copy suggestions and graphical ad templates.- Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms.- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.- Support the generation new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.- Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.- Keep pace with search engine and PPC industry trends and developments.- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.- Monitor and evaluate search results and search performance across the major search channels.- Communication to team and management on project development, timelines, and results.- Work closely with the other team members to meet client goals.

- Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns- Design, build and maintain our social media presence- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)- Identify trends and insights, and optimize spend and performance based on the insights- Brainstorm new and creative growth strategies- Plan, execute, and measure experiments and conversion tests- Collaborate with internal teams to create landing pages and optimize user experience- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points- Instrument conversion points and optimize user funnels- Collaborate with agencies and other vendor partners- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

- Managing the entire product line life cycle from strategic planning to tactical activities- Specifying market requirements for current and future products by conducting market research supported by on-going visits to customers and non-customers.- Driving a solution set across development teams (primarily Development/Engineering, and Marketing Communications) through market requirements, product contract, and positioning.- Developing and implementing a company-wide go-to-market plan, working with all departments to execute.- Analyzing potential partner relationships for the product.

- Assist the manager in organizing, planning and implementing strategy- Coordinate operations- Ensure schedules and objectives are met- Supervise and motivate staff- Monitor operating costs, budgets and resources- Communicate with clients and evaluate their needs and specifications- Create reports, analyze and interpret data- Drive recruitment process and training & development- Secure adherence to company’s policies and guidelines