With over 25 years in the web and digital space, I have honed my skill set in web development, web management, digital marketing, and SEO optimisation. I have strived for consistent improvements with a results-driven mindset and a dedication to achieving results.With a proven track record of successful project management, delivery and support, I have overcome diverse challenges while adhering to demanding deadlines. My ability to manage multiple projects concurrently has been instrumental in driving initiatives to be successful. I am not only well-versed in established technologies but also quick to embrace emerging trends and innovations.Skill Sets:Advanced knowledge of Adobe Suite (Photoshop / Illustrator / After Effects / Dreamweaver / Analytics / Target).Highly experienced in building CRO (Conversion Rate Optimisation) A/B split testing web pages.Excellent knowledge on user profiles and user experience journeys to improve engagement and content delivery.Proficient in HTML, PHP, JavaScript and CSS to quickly deploy stakeholder change requests.Taking a common-sense approach and resolving solutions myself without the need to involve others. A strong track record in successful project management, delivery and support.Self-starter and can manage multiple tasks/projects to meet challenging deadlines. Familiarising myself and adopting new and emerging technologies and trends.Quickly getting a familiar understanding of clients existing solutions to build on them.Analysis of website metrics and user behaviour to identify insights, then use that data to drive improvements.Proficient in creating the scoping, planning, budgeting, design, development and implementation of web projects.Strong SEO targeted keyword research and analysis for copywriting website and social media content.