David Beauchamp Email & Phone Number

Smithfield, Ri, Us

Smithfield, Rhode Island, United States

Summary: Responsible for driving revenue growth through traditional and digital marketing strategies, planning and execution.Refine, develop and implement US marketing strategy.Advance brand and market position.Ensure brand consistency and brand voice.Create and analyze metrics to measure and improve marketing results and activity.Oversee the marketing technology stack to optimize software and tools.Manage integration projects.Leading the sales enablement initiatives.

Summary: Responsible for the development of platforms and tools to optimize the eCommerce infrastructure for 35 global regions. Additionally, by providing consultative direction within the digital marketing strategy, I drive revenue growth for each region. Lead our Global eCommerce business with a compelling strategic vision that is in alignment with revenue goals, customer initiatives, and product growth plans. Oversee daily web operations; Consistently analyze, measure and provide actionable insights on relevant KPIs, metrics, and site effectiveness - sales, methods, costs, results.Work with market teams to develop and implement eCommerce business plans that deliver sales for own sites and partner sites; Ensure open communication about the measurement of financial and product performance against stated milestones and goals.Leverage data, analytics, and site behaviors developing customer insights to optimize and recommend our web experience – understand who our customers on a global and local scale and how we can best serve them.Improve profitability and customer engagement by designing and implementing CRM initiatives to acquire, engage, and retain customers.Collaborate globally to create customer acquisition and top-line growth strategies across digital channels.Partner with Marketing teams to align on important initiatives and messaging resulting in greater customer value delivered through a strong brand voice.Constantly monitor the competitive landscape and market conditions to identify opportunities, issues and risks in order to recommend strategies and tactics.In partnership with Global, Tech, IT and Market teams, continually look for ways to enhance the customer experience, define and prioritize site features and functionality, maximize site usability, and increase KPI performance.Provide thought leadership, innovation and process optimization as it relates to ecommerce software and other industry best practices.

Webster, Massachusetts, United States

Summary: My primary responsibility is to oversee IT development projects, which allow Mapfre Insurance to offer online applications intended to increase revenue through the digital channels. The role requires an understanding of workflows within all company business units and how to create a scalable, measurable and predictable product for an optimal user experience and maximum ROI. Project Management: Responsible for managing multiple projects simultaneously. This included a website redesign and migration project, an online homeowners insurance application development project and a data strategy/analysis project intended to measure our digital efforts while providing cross functional capabilities allowing the various business units to work towards a common goal.IT Management: Responsible for the vetting of all application enhancement projects, with the goal of properly prioritizing within a budget, available resources and revenue goals. This also included evaluating enhancements against future development projects to determine how to best plan the development as a scalable solution to accommodate future requirements.Product Owner: I was responsible for aligning the business needs with the requirements for development and guiding team members towards the product vision and final execution. As our products launch, my role of product owner evolves to managing the optimization of the user experience, functionality management of the application and growth of the revenue channel. Digital Projects: Agile development project with role as Project Manager and Product Ownerhttps://quote.mapfreinsurance.com/propertyquote/https://quote.mapfreinsurance.com/auto/

Smithfield, Rhode Island, United States

Summary: Responsible for the implementation of digital marketing strategy with the goal of driving eCommerce for in-house brands and online retailers. Also leading international e-commerce expansion efforts for key brands in emerging markets. Planned and implemented a comprehensive digital marketing strategy and eCommerce infrastructure, which also included a website redesign and launch for five brands, as well as the planning and implementation of the operational workflow from web order through fulfillment and distribution.Flagship Brand: https://www.fostergrant.com/Worked with internal business units to identify retailer opportunities for online partnerships through e-commerce. Implemented product strategy on retail websites. Collected data, analyzed and reported on results to the C-Suite.Developed both brand driven and e-commerce driven initiatives through international locations for select brands; working closely with our international team in emerging markets.Led an internal project team to implement software solutions and create workflow efficiencies regarding product management and fulfillment, to better align with e-commerce goals and retailer data standardization, marketing and product fulfillment.Provided planning and implementation support for the first Foster Grant retail location.Initiated several independent consumer research projects to gain a better understanding of our core consumer to help better prepare messaging for marketing and advertising campaigns.Drove category growth by developing and activating consumer advertising campaigns for the Foster Grant brand, including television, print media, digital, social and retailer-specific programs. Developed implementation plans for new product introductions at retail, including a consumer support campaign consisting of advertising, PR, digital, social media and in-store initiatives

Coventry, Rhode Island, United States

Summary: Managed software and hardware implementation projects that focused on the automotive industry, with an additional focus on digital marketing, product strategy planning and emerging technologies.Developed implementation plans for new product introductions at retail, including a consumersupport campaign consisting of advertising, PR, digital, social media and in-store initiatives.Delivered all projects successfully within scope and budget.Website DevelopmentDigital Marketing StrategyCRM tool planning and implementationPost Launch account managementTechnical softwarePromoted to Project Team Leader within two years

Pmp Certification, Project Management

Ccna Certification, Cisco Certified Network Associate

Bachelor Of Arts - Ba, Economics