Independent travel through South America to gain deeper cultural insights, gather inspiration and improve language skills

- Brand planning and channel/comms strategy planning for existing clients and new business (classic planning tasks from brand positioning to consumer journeys and omni-channel roll-out strategies)- Development of creative briefs - Qual and quant research, monitoring and analysis: target audiences, markets, trends, brands, business problems and competition using multiple research tools- Preparation and implementation of pitch presentations, clients workshops, presentations and inspiration sessions- Managing creative teams and teams of junior plannersClients:- Porsche - ITG Brands (West, JPS)- HP

- Conception, strategic consulting, creation and implementation of individually adapted live communication and experience concepts- Creating and holding customer presentations and workshops- Individual customer consulting and customer guidance- Management of the concept department and leadership of employees- Interdisciplinary interface between design, consulting and project managementClients:- ExxonMobil- smart- Novartis- Bayerische Staatskanzlei- Fibre to the Home Concil Europe- Telekom- LIDL- Generali

- Conception of individually adapted live communication and experience concepts- Strategy development- Creation and final artwork of print media and corporate designs- Consultation with customers, external service providers and internal departments- Leadership, training and motivation of juniors and internsClients:- ExxonMobil- Volgswagen Aktiengellschaft- DSVG- smart- Telekom

- Development of live communication concepts in interdisciplinary teams and in personal responsibility - Creating layouts for presentations and print media- Trend research Clients:- Volgswagen Aktiengellschaft- smart- Novartis- Telekom- Qatar National Day- Novartis

- Preparation work for the concept team through research and sub-concepts

Art direction and concept development for multiple mid-sized businesses and agencies