Senior Category Manager
Current• Manage category sales and margin growth for over 2000 retail customers through strategic category and brand analyses• Utilize data sources such as Nielsen and Circana to optimize product assortments, ensuring alignment with budget targets• Lead supplier relationships, negotiating vendor agreements, promotional funding, rebates, and allowances to maximize value• Collaborate with e-commerce vendors to identify new opportunities and expand category presence across multiple platforms• Implemented new financial tools for entire merchandising group to measure category and product level performance partnering with Data Insights team• Act as a category expert, employing shopper-based design principles to enhance category performance and shopper engagement