David Dejong Email and Phone Number

Write and create TV ads for state and national campaigns, including Kamala Harris for President 2024.

• Led creative direction and strategy for mobile app advertising firm managing over $3B in paid social ads, resulting in increased ad engagement and conversion rates.• Launched creative studio to deliver CG and live action campaigns for clients including Rovio, Wooga and Ink Games.• Developed key strategies and creative to help win an array of new business, including Eastpak, Fanduel, Bumble and Sunbasket.• Created proprietary creative matrix (Ad Concept Model) to track and test user motivations and creative trends while facilitating collaborative process with clients.• Managed a team of over 30 animators, designers and writers, providing mentorship and guidance to ensure high-quality work for such clients as Walmart, Capital One and Zynga.• Collaborated with User Acquisition team to improve ad performance and ROI.• Led Diversity, Equity & Inclusion initiatives within creative studio.

• Oversaw brand messaging and copy for all accounts.• Mentored and managed multiple creative teams to deliver on-strategy, high-quality work.• Created digital, interactive and retail concepts for Conagra, Chicago Bears, Omron, U.S. Cellular, and V&V Supremo.

• Oversaw New York Bakery, Reames and ADM accounts, providing creative direction and managing multiple creative teams while working directly with account management and client to deliver breakthrough creative.• Created digital and TV work for Corona, Porsche, Edward Jones, and Cotton Council International.

• Created TV and integrated campaigns for Bank of America, including (RED) initiatives, #MLBmemorybank, and Rapid Rewards.• Worked directly with Bank of America executive leadership to develop innovative, thumb-stopping campaigns.• Developed creative to win new business, including Planet Fitness.

• Created TV and integrated work for Porsche, Edward Jones, Panera Bread Co. and Corona.

• Writer and communications consultant for corporations and ad agencies.• Developed internal communications for McDonald's.• Created campaigns to launch Moto X phone for Razorfish/Digitas.• Developed digital creative for Allstate at Leo Burnett.

• Created TV, print, radio and digital campaigns for Duluth Trading Company, Vasque, Pancheros Mexican Grill, Buffalo Wild Wings, Victory Motorcycles, and Iristocracy.

• Oversaw creative for Harrah’s Hotels & Casinos, managing multiple creative teams.• Created integrated campaigns for Gallo Wines, Comcast SportsNet, and Nutro Company.

• Created integrated campaigns for AT&T, Embassy Suites Hotels, Georgia Lottery, Georgia Pacific, ING, and REI accounts.• Helped win Florida Department of Citrus business.

• Developed TV, print, radio and digital creative for AT&T, Southwest Airlines, BMW, Charles Schwab, Cybertrader, University of Texas, Americans for the Arts, and AARP.