David Failla Email & Phone Number

Ft. Lauderdale, Fl

DSD Distribution. Manage Broker relationships.Call on major chains in the region.

Implement the distribution of a 13 line Ultra Super Premium Ice Cream to Food Service accounts through out the State of Florida. Built relationships with Broadliners and Brokers. Worked closely with a large supermarket chain.Prepared sales and accounting reports.

Implement the strategic planning and distribution of a new line of product to major supermarket accounts, supervise employee activity including training, prepare sales reports, and manage inventory control and product ordering.Develop and execute sales strategies in over 4 countiesProduce weekly reports and document sales activity

Co-owner and operator of one of three sole Edys, Nestles and Haagen Dazs Distributors in territory.Increased sales from $250,000 to $1.3 million by cultivating a larger customer basisManaged all employee activity including hiring and trainingSupervised 5,000 square foot cold storage facilityContinued to exceed yearly sales objective throughout 10 year tenure by increasing company growth by at least 10 percent annuallyFostered strong customer relationships and product loyalty throughout territory

Managed cold storage warehouse, event planning, product delivery, inventory control and account management

Manufacturer of Beach Patrol Sun Systems, a 10 line sun care product.; Supervised 15,000 square foot manufacturing facility and all employeesImplemented office procedures and standard operational procedures from initial start up of companyAssisted in the development of product formulasMaintained compliance with safety and quality standards.Managed the dispatch of product to distributors and retailers

Solicited new business, prepared documents, tracked cargo, handled bookings and advertising for import/export shipping company.