David Hanham Email & Phone Number

Herston, Qld, Au

Role:▬▬▬♦ Strategic planning, development/implementation of long term (multi-year) plans♦ People leadership - High performance, community/social investment, property development broadcast, stadia, sponsorship, hospitality, licensing and merchandising, fundraising and major events departments♦ Financial management, revenue achievement, budgeting♦ Good governance to ensure discipline, efficiency, qualityAchievements:▬▬▬► Lead successful business transition through Covid ► Delivered QRU’s 2025 Strategic Plan ► Delivered Highest QRU Net asset value of $31m► Delivered QRU Net Operating Profit four (4) years in a row ► Delivered Highest ever QRU Net Operating Profit $1.56m► Delivered Highest ever QRU Statutory Profit $14.8m ► Delivered Super Rugby AU Championship in 2021► Delivered 5-year Club Broadcast Negotiation with Free to Air & Subscription TV for Hospitals Cup ► Acquired $30m Government infrastructure Investment into Ballymore ► Delivered National Rugby Training Centre for Queensland Reds & Wallaroos► Delivered Ballymore Masterplan Approvals ► Secured Ballymore as the venue for 2032 Brisbane Olympics ► Built stable of blue-chip partners Naming Rights, St.George to Westpac, Santos, Rio Tinto, QUT, Alliance Airlines ► Launched QRU Foundation with $2.7m raised in 12 months► Delivered long term office lease to Rugby House with $3.9m income over 10 years ► Established QRU’s first ever Women’s Committee

Herston, Qld, Au

Role:▬▬▬♦ Strategic planning, development/implementation of long term (multi-year) plans♦ Day-to-day business operations management and integration of revenue generating opportunities - Reds, Community Game and Ballymore Stadium♦ People leadership - broadcast, stadia, sponsorship, hospitality, licensing and merchandising, fundraising and major events departments♦ Financial management, revenue achievement, budgeting♦ Good governance to ensure discipline, efficiency, qualityHighlights:▬▬▬▬▬► Developed QRU’s 5-year strategic plan (2016-2020) - evolved operating model design to improve business integration and execution► Generated substantial additional revenue through core revenue lines - sponsorship, hospitality, digital media, membership, ticketing, government funding, licensing and fundraising► Negotiated next 5-year stadia deal for the Queensland Reds at Suncorp Stadium► In partnership with an international event company supported the negotiation and acquisition of a new international Rugby event to Brisbane for four years ► Negotiated long term partnership with the international event company for QRU’s infrastructure to deliver the commercial, operational and marketing implementation ► Commercialised QRU’s digital media unit, and increased revenue ► Increased Queensland Reds digital media valuation through improved distribution► Built and implemented the strategy increased licensing and merchandising revenue and improved net profit through centralisation of services ► Delivered Queensland Reds High Performance review (2015) with an independent panel► Built Ballymore stadium strategy and precinct development model to transform the asset to a profit centre and diversify QRU’s revenue streams► Built a digital broadcast program producing inner sanctum content and live competition broadcasting► Established Queensland Rugby Reds Foundation to deliver fundraising to QRU’s diversity programs - Indigenous, Women’s, and All Abilities Programs

Herston, Qld, Au

Role:▬▬▬♦ Day-to-day business operations management across three assets (Reds, Community Game and Ballymore Stadium) ♦ Managed all operations for game day events, broadcast, memberships, ticketing, corporate events, stadia and procurement♦ Overall strategy development and implementation for stadia asset optimisation (Ballymore Stadium), participation and high performance player talent pathway, capacity development and government relationsHighlights▬▬▬▬▬► Developed and implemented QRU’s strategic plan - The Future Generation Plan (2012 to 2015). Achieved all financial performance goals; all growth metrics for membership and participation; improved economics of the code in Queensland (23% growth in annual turnover); ► Managed organisational restructure to commercialise the game and create future opportunities - developed new divisions: Creative, Digital Online, Broadcast, Stadium and Major Events, Retail, Customer Research and Data Segmentation, Industry infrastructure and Government Relations, Industry Procurement and Aggregation► Restructured the Queensland Reds Membership and Ticketing model which improved retention, acquired new members and increased revenue► Achieved No. 1 sports membership status in Queensland, No. 1 in world Rugby, and No. 5 in Australian Sport in 2014► Achieved No. 1 gate attendance in the Super Rugby competition and highest broadcast across Australian Super Rugby teams in 2014► Achieved the largest growth in player participation in QRU’s history from 2009 – 2014► Built a capacity development program for QRU’s community clubs to achieve a sustainable investment model and grow the game while delivering new government and corporate investment► Built and managed QRU’s pre-eminent pathway teams as part of the newly created National Rugby Championships (2014 & 2015) - won two national championships and delivered year-on-year profits

Herston, Qld, Au

Role:▬▬▬♦ Business unit operations for game development♦ Capacity development♦ Government relations Highlights:▬▬▬▬▬▬► Increased participation in the game at a community level – included development and implementation of a national first in Rugby - Rookies2Reds program ► Delivered a sustainable commercial model to support QRU programs and community clubs► Delivered an integrated player talent pathway model that provided continued talent to Queensland Reds programs► Developed and managed QRU’s diversity strategy and targeted programs - increased participation, social reach and investment from government and corporate Australia ► Developed the ‘one economy’ buying group strategy - increased investment and benefit for schools and community clubs through corporate partnership► Attracted new corporate partnership investment through industry aggregation, participation and social outreach programs from major corporates across various industries including mining, finance, FMCG, energy, and education► Delivered governance reform through the constitutional membership adoption of the Mutual Obligation Agreement ► Delivered education programs to 4,500+ volunteers to support the national accreditation program► Delivered continued pathway success with all Queensland teams with national championships and the highest representation in Australian programs in 2011

Herston, Qld, Au

Role:▬▬▬♦ Development and implementation of coaching and match official education and accreditation courses ♦ Business and strategic planning to increase revenue and ensure long term sustainability for community rugbyHighlights:▬▬▬▬▬► Increased course revenue and amount of education delivered through new education resources and Coach Assessor program► Created, implemented, and managed a USA rugby coach education and player development initiative - included coach consultancy, player clinics, and coach seminars► Improved Queensland Coach Accreditation levels to become the highest in Australia► Created Reds Coach Development Program to ensure greater linkage and education from the professional game to community rugby► Created the first online coach education website for Queensland Rugby (released in 2010) ► Developed the education resource department to become the only resource provider/developer for the Australian Rugby Union

Herston, Qld, Au

Role:▬▬▬♦ Grow the junior, schools and senior rugby player numbers♦ Recruitment and retention programs to increase player numbers♦ Coaching courses and coach accreditation ♦ Budget management♦ Relationship development with affiliate groups Highlights:▬▬▬▬▬► Increased player participation each year ► Implemented a re-structure of the Brisbane Development Officers which increased productivity and improved program alignment with organisational outcomes ► Designed talent identification / regional college program for young athletes► Established four new community clubs in Brisbane

Halifax St , Norman Park, Queensland, Au

Role & Highlights▬▬▬▬▬▬▬▬▬♦ Supported the QRU Development Manager with establishment of KPIs for player growth♦ Supported the Rugby Manager with rugby union performance strategic plan♦ Recruitment and retention programs for players and coaches♦ Coordination of the U19 coach and player development program and recruitment of U19 players♦ Development of local school competition to ensure competition linkage to Easts rugby ♦ Relationship development and engagement with local clubs and schools ♦ Coach education program for the junior club