As a freelance copywriter and content marketer I have worked with a range of clients across a breadth of sectors. The bulk of my projects have involved writing or revamping websites, supporting SEO campaigns and implementing content strategy plans to successfully build audiences. I have supplied content across online and offline marketing formats, adapted impactfully to a variety of styles and audiences, as well as developing my knowledge of SEO, social integration, press relations and familiarity with a number of content management systems. Further details and portfolio can be found at my website: www.southcoastcopywriter.co.ukAlthough principally a copywriter, I am also a published journalist. Some examples can be found here:https://www.pioneerspost.com/author/David%20Harrold(It should be noted that I take the distinction between commercial copywriting and journalism very seriously, and will not undertake 'journalism' assignments on behalf of commercial actors or where any other conflict of interest may arise)

Delivering a holistic advice and support service to clients completing their initial Universal Credit claim, and supporting them through until their first payment, consulting in F2F appointments, via telephone, e-mail and WebChatAccurately documenting each case into a national database, in a format compliant with rigorous professional/legal standards.

I took up my first graduate role at an environmentally focused start-up, where my wide-ranging responsibilities included:MARKETING: · Social Media Management: responsible for content creation, strategy and delivery across all platforms. All with a keen eye on analytics, presented monthly. Oversaw growth on all platforms.· B2C email campaigns using the company’s substantial mailing list. B2B emails to a range of prospects, from independent cafés to large corporates. Worked closely with designers to create B2B and B2C brochures, website content.· Events Management: effectively project managed a number of successful B2C events, trade shows and distributor sales training workshops internationally.· Public Relations: Developing and maintaining relationships with press outlets, journalists, influencers, bloggers. Pitching and writing features, advertorials, emphasising environmental messaging.SALES:· Managed a substantial B2B sales portfolio. While my sales remit was chiefly supplying independent stockists, I exceeded expectations by successfully converting a large custom order for a prestigious heritage organisation. Some B2C sales (events/stockist/distributor support)· Account management for a number of distributors: vital relationships to the ongoing growth of the business.· Extensive sales support provided to the Commercial Director. Other responsibilities:· Sales Order Processing (including technical purchase orders to factory) Bookkeeping- monthly outbound sales reports. Project managing all shipments of stock from warehouse and factory. Fielding all customer service enquiries from both website and social media channels/