• Owner of product positioning vision and go-to-market strategies across the whole of Adform’s Integrated Advertising Platform; encompassing flagship Demand/Supply Side Platforms, a Data Management Platform, Ad Server and Creative Management Platform. • Responsible for the delivery of themes and messaging, tying into product strategy and product releases.• Enabler of sales and service teams’ excellence from a product knowledge and narrative standpoint.• Manager of a cross functional product marketing team covering all strata of the business in every global market. • Brand evangelist and director of external thought leadership, from industry periodicals to lectures and external stage presentations.

Lead creative strategy across 20 global markets, implementing product innovation and commercialisation of new product revenue streams.

Lead digital innovation within product, consulting on and producing creative solutions to publishers, agencies and brands across EMEA

Working with most of the top publishers and agencies in the UK, across all Rich media brand solutions:Rich media UnitsHTML5MicrositesIn-stream and Out-stream videoNativeResponsive Design Bespoke solutions

Online, mobile and digital solutions for The Independent and Evening Standard online papers, with additional editorial integration

Founded a nutrition business, matching healthy meals to gym routines, with unique model for growth and scale Setting up the infrastructure of the companyCollating market research data and statisticsObtaining clients from and maintaining relationshipsBuilding two sitesDesigning all products and brandingDealing with all supplier relationships, organising deliveries and payments

Business development and sponsorships across all Five products

Small agency and client direct sales, across all of the ITV regions