I am passionate about connecting with people, understanding their needs, and building long-lasting communities and partnerships across cultures and regions. I have covered China, Southeast Asia, Europe, and the U.S. in my work, collaborating with companies, non-profits, professional bodies, and colleges to raise awareness and interest in Singapore and its opportunities. I am also experienced in building and leading multicultural teams that cover all aspects of talent attraction, including PR, digital marketing, and events. With over 15 years of experience in international business development and engagement, I have a proven track record of creating and executing online and offline strategies that drive growth, retention, and visibility for Singapore.