Develop and execute comprehensive digital media strategies aligned with company objectives.Lead and manage the digital media team, including social media managers, content creators, and digital analysts. Oversee the creation and implementation of digital marketing campaigns across various platforms, including social media, search engines, and display advertising. Analyze and report on the performance of digital media campaigns, using data-driven insights to optimize and improve results. Stay updated on the latest digital media trends, tools, and best practices, and integrate new technologies as appropriate. Collaborate with cross-functional teams, including marketing, creative, and analytics, to ensure cohesive and effective digital media strategies. Manage digital media budgets, ensuring efficient allocation of resources and achieving a strong return on investment. Develop and maintain relationships with key digital media partners and vendors.

The purpose of this role was to work with the Digital Performance teams across various disciplines to create and implement innovative and creative solutions for our clients. Key responsibilities include:1. Managing all daily activities and serving as the primary point of contact for the client.2. Developing and overseeing client strategies, ensuring key campaign efficiencies.3. Identifying opportunities to enhance support for clients and strengthen relationships.4. Ensuring deliverables are completed on time and within budget.5. Planning accounts and growth opportunities in collaboration with the Account Director.

During my tenure as a Digital Marketing Manager at Africa24 Media, I was responsible for driving the digital presence of a video-on-demand platform. I strategized and executed campaigns to enhance user engagement and retention. My role encompassed crafting content strategies, managing social media presence, and leveraging data analytics to refine marketing efforts. Through these efforts, I contributed to the platform's growth and expansion.

As a Digital Marketing Specialist at UBRICA, I played a pivotal role in promoting a crypto token/coin. My responsibilities included creating and executing marketing campaigns to raise awareness and adoption of the token. I utilized digital platforms to engage the target audience, managed community interactions, and provided educational content about the token's benefits. My efforts contributed to enhancing the token's visibility and driving interest within the crypto community.