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With a vast amount of experience in leading marketing teams and strategies for technology companies, I am a seasoned marketing leader with expertise in transforming marketing organizations, driving significant revenue growth, and propelling companies to IPO or successful M&A. I have an MBA from the University of Michigan and a BA in Political Economies from the University of California, Berkeley.Most recently, I was the Chief Marketing Officer for Envestnet | Yodlee, the SAAS-based, FinTech leader in data aggregation and intelligence. There, I led the corporate and product marketing organization in completely transforming Yodlee’s go-to-market approach, leveraging advanced marketing techniques and technologies. As a result, marketing soon influenced well over one-third of Yodlee’s annual new bookings and pipeline opportunities, and helped the company IPO in 2014 and be acquired by Envestnet in 2015. Previously, I was the Vice President of Marketing for SonicWall, a market-leading cybersecurity company, where I helped drive the company up-market from its SMB roots into the enterprise, and contributed to its acquisition by Dell. My mission is to help technology companies achieve their full potential by creating and executing innovative and impactful marketing strategies that deliver value to customers, partners, and shareholders.
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Chief Marketing OfficerOn24California, United States -
Chief Marketing Officer For The Fintech Leader In Data Aggregation And IntelligenceEnvestnet | Yodlee Apr 2014 - Jan 2022Berwyn, Pennsylvania, UsDuring tenure, I led the corporate and product marketing organization in completely transforming Yodlee’s go-to-market approach. Leveraging advanced marketing techniques and technologies, I rebuilt the department into a full-funnel, metric-oriented marketing practice successfully driving brand awareness, brand consideration, and demand generation. From contributing very little to new sales, marketing now influences well over one-third of Yodlee’s annual new bookings and pipeline opportunities. Behind this completely transformed marketing approach, I was able to help the company IPO and later, be successfully acquired by Envestnet. -
Vice President Of Marketing For Market-Leading Network Security CompanySonicwall (Acquired By Dell) Jan 2006 - Apr 2014Milpitas, Ca, UsOverseeing marketing communications, brand management, and advertising for this leading IT security company, I was able to help successfully drive the company up-market from its SMB roots into the enterprise. In my leadership role, I directed all marketing plan development and budget oversight, helping to grow SonicWALL and its expansive ecosystem of channel partners. Our marketing efforts helped deliver consistent year-over-year revenue growth. As a crowning achievement, we were acquired by Dell in 2012. -
Vice President Of Marketing For The Smartphone InnovatorPalmsource (Acquired By Access) Jan 2005 - Dec 2005Santa Clara, California, UsOversaw all marketing initiatives for the Palm Operating System that powered Palm, Samsung, Sony, LG, and others. Rebuilt marketing plans and all related programs to help drive brand awareness and recognition. I also helped lead PalmSource in re-signing Palm to a multi-year software license and in negotiating the sale of the Palm brand back to Palm. -
PrincipalMnemonic Branding Jan 2002 - Dec 2004Founder of Mnemonic which provided marketing consulting services for Visa, HP, Palm, and start-up organizations.
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Vice President Of Marketing For An Innovative E-Wallet Start-Up CompanyObongo (Acquired By Aol) Nov 2000 - Jan 2002Overseeing a 20-person department, I led marketing, product management, program management, account management, data mining, and the acquisition & retention group for this e-wallet technology. Obongo was successfully acquired by AOL.
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Director Of Marketing For The Innovator Of Smartphone TechnologyPalm, Inc. Nov 1998 - Oct 2000Santa Clara, California, UsI led a 15-person team in developing the marketing vision and strategy for the global expansion of Palm. This endeavor included: garnering proper marketing investment levels to drive global expansion; introducing a new brand architecture including new brand design; and instituting a formal annual marketing planning process. My efforts helped the company experience 2X revenue growth during my tenure. -
Head Of Youthwear MarketingLevi Strauss & Company May 1992 - Oct 1998San Francisco, California, UsDirected 2 marketing teams and FCB Advertising in the strategic management of all marketing and advertising for the “kids and young teen” segments of the Levi’s brand. I led the launch of the highly successful Levi’s wide leg jean endeavor. This new product significantly grew the business and garnered several Best New Product and Campaign of the Year awards. 1993-1995 SENIOR ADVERTISING MANAGER - LEVI’S MENS JEANS: Promoted to oversee the company’s #1 priority - the $30m Levi’s Loose marketing initiative. 1992 ADVERTISING MANAGER: Launched Levi Strauss Signature brand. -
Account ManagementLeo Burnett Feb 1989 - Apr 1992Chicago, Illinois, UsManaged all aspects of the Kellogg’s and Eggo Waffles businesses. Oversaw development of marketing plans, creative, production and media planning. Selected for Kellogg’s International role overseeing and coordinating advertising for Latin America, Europe and Asia Pacific. -
Brand ManagerQuaker Oats Jan 1986 - Jan 1989Purchase, New York, Us1987-1989 BRAND MANAGER - PUSS N’ BOOTS: Among the “top 25%” of my Quaker Oats class in earning promotion to Brand Manager. Of note, I drove double-digit revenue growth during my tenure.Jan. to Jun.1987 ASSISTANT BRAND MANAGER - KING KUTS: Assigned to the division’s top priority for the fiscal year. Successfully launched this new brand.1986 ASSISTANT BRAND MANAGER - KEN’L RATION: Oversaw restage of the Tender Chops dry dog food brand. It was the pet food division’s #1 priority that year. -
Brand ManagementProcter & Gamble Sep 1984 - Nov 1985Cincinnati, Ohio, UsDuncan Hines Specialty Mixes Brand Management team
David Lee Skills
David Lee Education Details
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University Of MichiganMarketing -
University Of California, BerkeleyPolitical Economies -
CourseraIbm Certification: Artificial Intelligence (Ai)
Frequently Asked Questions about David Lee
What company does David Lee work for?
David Lee works for On24
What is David Lee's role at the current company?
David Lee's current role is Chief Marketing Officer.
What is David Lee's email address?
David Lee's email address is da****@****all.com
What is David Lee's direct phone number?
David Lee's direct phone number is +65 (0) 900*****
What schools did David Lee attend?
David Lee attended University Of Michigan, University Of California, Berkeley, Coursera.
What skills is David Lee known for?
David Lee has skills like Strategy, Brand Management, Multi Channel Marketing, Marketing, Email Marketing, Product Management, Marketing Communications, E Commerce, Leadership, Integrated Marketing, Saas, Go To Market Strategy.
Who are David Lee's colleagues?
David Lee's colleagues are Nina Busch, Vsqaon24 Lnon24, Qatect !, Kayla Steen, Ml Bb, Manjot Johal, Gilbert Lee.
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