Experienced product management with a demonstrated history of working in both B2C and B2B companies. Skilled in Product Management, New Product Development, Budgeting, Market Planning, Analytical Skills, and Sales. Strong marketing professional with a Master's degree focused in Business Managment.
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Director Of Product MarketingBrita Group Feb 2018 - PresentPudong, Shanghai, China -
Director Of Product MarketingBroan Jun 2016 - Feb 2018Greater China Area1. Responsible for the overall marketing strategies for Broan Greater China product lines2. Responsible for creating and executing strategic product marketing plans3. Take care of all marketing activities in different stages of whole product life cycle4. Manage the work of product specialist(s)/manager(s) and other marketing department personnel as assigned. -
Senior Product Marketing Manager霍尼韦尔 Dec 2014 - Jun 2016Shanghai, ChinaCategories managed: Residential and Commercial Air Cleaning Products / Ventilation System /Humidification Control System / Central Vacuum System / Sensoring and ControllingResponsibilities1. Business Strategy and Planning2. Portfolio Management3. Marketing Research3. NPI initiatives 4. New Product Launch5. P&L Control6. Demand/Supply/Inventory Management -
Senior Product Marketing Manager3M 公司 Nov 2011 - Dec 2014ShanghaiManagement of Room Air Purification Products1. Business Strategy Development2. Marketing Research3. New Product Development4. Product Portfolio Management5. Supply Chain Management6. P&L control -
Regional Product Manager (North Asia)Alfred Karcher Gmbh & Co. Kg Aug 2010 - Oct 2011Shanghai, China1. Marketing Research, Consumer Insight Analysis2. Marketing Strategy Planning and Execution3. New Product Development for China, Hong Kong, Korea and Taiwan4.Training for sales, product demonstration for customers. -
Product Marketing Manager3M Jul 2008 - Jul 2010Shanghai, China1. Business Strategy development2. Marketing research3. Product Portfolio Management4. Brand of Scotch tape products5. Inventory Management6. P&L control
David Li Skills
David Li Education Details
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International Business
Frequently Asked Questions about David Li
What company does David Li work for?
David Li works for Brita Group
What is David Li's role at the current company?
David Li's current role is Director of Product Marketing at BRITA China.
What schools did David Li attend?
David Li attended University Of Wollongong.
What are some of David Li's interests?
David Li has interest in Social Services, Children, Soccer, Environment, Education, Basketball, Consumer Market Insight, Golf, Investment, Animal Welfare.
What skills is David Li known for?
David Li has skills like Business Strategy, Marketing Research, Product Marketing, Product Development, Competitive Analysis, Market Research, Market Planning, Retail, 经营策略, 市场研究, 产品开发, 产品营销.
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