David Linnevers Email & Phone Number

San Ramon, CA, US

Walnut Creek, CA

Founded in 2015, Based in Walnut Creek, California, PLEXUSS, INC. is a mission driven education technology company that is changing the world by connecting millions of students everywhere with real opportunity. PLEXUSS’ ecosystem includes over 6 million student users and approximately 18,000 post-secondary institutions worldwide. PLEXUSS’ exclusive social.

Fremont, California, United States

The Aspiring Scholars Directed Research Program (ASDRP) is a nonprofit, private research institution in Fremont, California. ASDRP is the Bay Area's premier pre-collegiate research & development institution, run by a consortium of highly skilled scientists, engineers, and researchers with years of academic and industry experience who collectively seek to.

San Ramon, CA

• Specializing in comprehensive academic college preparation and marketing for higher education, K-12, non-profits, online education, extended education and distance learning
• Counsel and prepare underrepresented and low-income students and their families for admissions to undergraduate universities, graduate schools and medical schools. Identified key financial aid and scholarships.
• Create multifaceted higher education marketing plans to cover recruiting, enrollment and advancement to attract and recruit a diverse student body. We seek to nurture your institution's branding image through our.
• Create marketing plans, growth strategies, budgets and ROI forecasts unique to each institution.
• Consultant to universities and software companies who wish to select transcript delivery/receipt systems, SIS databases, and third party software solutions to increase their operational effectiveness and efficiencies.
• Marketing: Branding, writing, lead development, prospect management, product design and launch, website and social media, public relations, press releases, advertising, event planning, photography, digital signage.

Fremont, California

• Created and implemented the strategic marketing plan for university enrollment and marketing in collaboration with the university leadership team and in alignment with the university overall strategic plan to engage.
• Improved SEO, Social Media, website analytics tracking, and all other measurements of digital engagement through reporting, regular posts, and relevant topics to engage a prospective student body. Developed website.
• Positioned the university to engage a long term success in the long lead time reality of student recruiting and enrollment.
• Key member of the university's initiative to change from a national accreditor, ACICS, to the regional accreditor, WSCUC. This was being done due to the dramatic changes in recognition by federal government and the.
• Dramatically improved community relations through partnerships with the Fremont Chamber of Commerce, Northern California High Schools and Community Colleges, International student offices at the local Community.
• Successfully implemented a CRM (Firework of Fire-Engine-Red) module to improve lead conversion, communication tracking and overall yield management for over 90,000 leads.

Monterey, California

• Responsible for new and current student enrollment planning, marketing, admissions, evaluations, retention, graduation, multi-million dollar budget, recruitment, community outreach, supervision of over forty staff.
• Responsible for the unprecedented growth in the number of applications for admission. Increased new freshmen applications by over 120%, transfer applications by over 85% and total student enrollment by over 80%..
• Supervise a staff of over 40 including two Managers.
• Member and former co-chair of the Enrollment Management Committee responsible for identifying and recommending best practices and solutions that increase student retention and improve the graduation rate. Responsible.
• Successfully implemented the competitive admissions process.
• Implemented PeopleSoft, Hobsons, Interfolio for graduate application/appeals, multiple imaging/OCR systems, website migrations/upgrades to all systems and software.

• Responsible for strategic planning, placement, retention, supervising recruiters/advising/retention staff, academic advising, and new student orientation for freshman, transfer, and graduate students.
• Increased undergraduate and graduate new student enrollment by 24%.
• Designed and implemented an admissions/inquiry database tracking system of prospective students increasing the yield of qualified applicants by 15%.
• Developed and implemented, in consultation with the Dean of Engineering and department chairs, the College’s strategic five year plan for recruitment, placement, admissions, retention, advising and enrollment for.
• Coordinated the campus wide VIP Welcome Day yield enhancement event, inviting over 20,000, for newly admitted students.
• Initiated and directed a partnership with Boeing that resulted in the Boeing Scholarship Program.

• Responsible for supervising recruiters and office staff, managing admissions budget, domestic and international recruitment, candidate evaluation and acceptance, implementing and training employees on database and.
• Built team responsible for increasing new student enrollment by 40%.
• Recruited a highly competitive group of incoming students each year.
• Created marketing campaign strategies using direct mail, e-commerce, print media, CD ROM, and advertisements resulting in an increase of annual enrollment by 21%.
• Designed a new direct mail system saving over $25,000 a year.
• Coordinated editing of annual view book and all admissions and recruitment material.

• Responsible for supervising and training data entry and mailing staff, applicant evaluation and acceptance, coordinating database/systems implementation, setting up and maintaining material inventory system.
• Built team responsible for processing 20,000 inquiries, 5000 applications, daily mass mailings and all admission and marketing reports.
• Directed database implementation and troubleshooting of SCT Banner.
• Created communication and mailing initiatives to effectively recruit 5000 applicants per year for a graduate school offering 19 distinctive degree programs.
• Designed annual application for admission, degree fact sheets, schedule of classes and other recruiting publications.
• Reduced on the job injury by 40% with an annual review process for employee workstation ergonomics.

Mba, Management

Activities and Societies: Phi Kappa PhiNational Case Research Association case submission Fall 2007 "MegaToys"

Bs, Aviation Science, Management Concentration

Activities and Societies: Lacrosse 1987-1991, captain of the team 1990 & 1991

Education record