David Mandy comes to marketing and finance with a well-furnished mind. He has a broad liberal arts background and holds an MA in American Studies from NYU. David left academia to become a copy- writer at McCann-Erikson and Saatchi & Saatchi where he worked on iconic brands like Coca-Cola, Alka-Seltzer, and Black & Decker. He is a master of synthesizing complex ideas into easy to grasp concepts. After 10 years of working in creative departments of big ad agencies, David was ready for a change. He took his first-class marketing skills to Wall Street. He went from marketing packaged goodsto institutionalizing small-cap companies.His goal was still the same - to discover a company's voice and communicate it. At the end of the day, non-deal investor targeting and communications is a marketing function.David has been a student of marketing his whole career. He is quick to throw out tired cliches and hackneyed processes. He’s devoted to effective marketing, which always saves clients time, money and headaches.