David Mccarty Email & Phone Number

Everyday we help restore homes and businesses damaged by water, fire, mold, storms and other disasters. Check out our website (fort-collins.pauldavis.com); or call us at (970) 888-2294 if you'd like more information. We're here to 24/7 to help you in your time of need.

Present Consultant/General Manager: Brought in to invigorate the latest venture of Silver Palate CEO Bob Harris; formerly the founder and CEO of Smart Balance – (now Boulder Brands).

Paramus, Nj

Senior Vice President – Operations & External Manufacturing: Responsible for Domestic/International External Manufacturing network; (40 active co-packers, making 250+ SKUs in 33 categories – representing over 72% of Company’s total Contribution Margin). Integrated operations of recent acquisitions – Udi’s, Level Foods, EVOl, and Davies Bakery in UK.VP of Operations (2010 – 2012): Assembled Operations team key personnel. Set up co-packer network for new categories; (pretzels, snack foods, cookies, bread, frozen pizza, frozen meals, nut butters, etc.) Integrated operations of new acquisition, Glutino Gluten Free bakery. Established New Products Gateway Process/Team. Director of Operations (2008 – 2010): Acquired by Boulder Specialty Foods - moved to Operations Department. Launched new value added dairy line, developed and managed exposure mitigation team, consumer affairs, crisis management, assisted in managing co-packer relations.Director, Market Development (2003 – 2008): Hired to establish a foodservice division, and enhance Company’s marketing department. Established distribution and sales channel, helped develop new products, sales materials, and advertising and marketing campaigns. Conducted distributor sales trainings, and made key account calls. Managed all couponing, promotion and advertising programs/budgets.

Montville, Nj

Vice President Sales & Marketing: Supervise sales and marketing functions. Responsibilities included planning and controlling marketing strategies, developing corporate communications (investor relations, public relations, advertising campaigns, promotional programs, sales materials) marketing channel design and management (food service, food processors, retail), broker/distributor selection and supervision, and direct development of key house accounts. Created and delivered presentations for underwriters and investors, and was instrumental in company's successful IPO on NASDAQ. Spearheaded development of major private label retail and food service agreements as key component in Company’s strategy to shift from commodity bulk sales to value added products.  Developed innovative retail product line from design stage, through test market, and rollout into key supermarket chains in the Northeastern U.S. Line includes Traditional, Low-fat and Organic products

New York, Ny

Vice President, Partner (Alpine Lace Cheese; Seagram Beverage; Lucille Farms; New Day Beverage; A.E. Staley; Future Productions, Unilever, etc.) Supervised agency operations, finance and marketing activities. Hired, trained & supervised agency personnel. Responsible for client contact, proposal writing and presentations, budgeting, contract negotiations, and field event supervision. Developed strategic plans and special "guerrilla marketing" sampling & promotion program for Seagram Beverages new age beverage entry, 2 Calorie Quest. Quest far exceeded all sales projections,. Appeared as expert witness on U.S. distributor trade practices in precedent setting trial in Dublin, Ireland, between Unilever and M&M Mars.

Englewood Cliffs, Nj

New York Area Manager Recruited to turn around sales in the troubled New York market. Responsible for establishing and motivating distributors. Activities included key account development, training distributor sales forces, developing and implementing marketing & promotional programs for the area. Sales decline was reversed, and sales increased 38% in '90, and 43% in '91. Only sales area in the USA to achieve over 100% of performance quota every quarter.

New York, Ny

Director of Marketing (Bristol-Myers, Campbell's, Chiquita, Dannon, Dove Bar, Fink Bakeries, General Foods, Lipton, Micro-Magic, etc.) Reported to agency president. Supervised marketing department activities, including creating and implementing special events, sampling programs, promotion campaigns, etc. Conducted research and developed marketing plans for new product launches. Responsibilities included client contact, proposal writing and presentation, budgeting, contract negotiations, etc. Project Manager / Account Supervisor for General Foods Frozen Dessert Division's 1989 promotion / pr campaign. $2MM special events, consumer sampling, and trade relations program led to highest number of authorizations in GF's history.

New York, Ny

Director of Marketing (1985 – 1986) Reported to Senior VP - Managed a staff of 35, including the advertising, distribution, sales and new product development departments. Developed corporate sales and marketing strategies, and supervised their implementation. Responsible for recruiting marketing and sales personnel, selecting and overseeing outside agencies. P&L responsibility. Established franchise bottler system in Caribbean market contributing over 50% of Ginseng UP’s sales / profits. Started a full service, Direct Store Delivery distributorship for "New Age" beverages in New York, which grew to become the #1 independent beverage wholesalers in the area.