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David Nathanson is a Director of Sales and Marketing at Vending Times at Specialty Graphic Imaging Association (SGIA). He possess expertise in advertising, publishing, trade shows, b2b, integrated marketing and 14 more skills. Colleagues describe him as "Jann Levesque 4373 NE Skyline Drive Jensen Beach, FL 34957 Phone: 772-215-4148 Email: jelevesque@aol.com August 22, 2009 To Whom It May Concern: This letter is my personal recommendation for David Nathanson. I was his group Publisher at Cygnus Business Media for more than 7 years and was responsible for his hire in February, 2001. David and I worked closely on all aspects of the publishing process including sales, strategic planning, budgeting, and the production of his magazine, Wide-Format Imaging. David’s career at Cygnus has been highlighted by a significant number of promotions, financial growth of the Wide-Format Imaging brand and in developing a loyal and devoted client base. David was highly regarded as a team leader by his editors, sales, production, circulation and interactive personnel. His leadership and strategic efforts resulted in an increase in the brand’s revenue of almost 100% in a seven year period. David was always a pleasure to work with. He was always a take-charge member of my team as was able to present creative ideas for his brand and communicate the benefits of his strategic plan. David developed all of the marketing for his magazine and internet initiatives. He developed critical relationships with industry associations which resulted in increased revenue. He was always recognized as a leading Publisher at Cygnus inspiring and motivating his peers and other employees. David is intelligent, hard working, and reliable. He was always a team player. I always felt confident that he would step in and assist me with any tasks even outside his responsibility. I highly recommend David for employment. He would be an extremely valuable asset to your organization. Sincerely, Jann Levesque" and "I have had the pleasure of working with David over the past 5+ years. He has always been professional, helpful and very responsive. David has always been willing to negotiate to give us the best possible price, while at the same time maximizing our exposure in the magazine with the best possible placement. David is a joy to work with."
Specialty Graphic Imaging Association (Sgia)
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Business Development MangaerSpecialty Graphic Imaging Association (Sgia) Jan 2010 - PresentFairfax, Va
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Director Of Sales And MarketingVending Times Jan 2010 - Dec 2014Rockville Centre, NyConceive and sell integrated advertising programs that include print and online components directly and in support of the team. -
PublisherCygnus Business Media Feb 2001 - Jul 2009 -
PublisherCygnus Business Media Feb 2001 - Jul 2009Publisher, Wide-Format Imaging; Wide-Format Imaging is a business publication serving wide-format and grand-format imaging professionals by reporting on industry news, trends, products, services, and management issues. Responsible for planning and achieving the annual and long-term goals for volume and profit for the Wide-Format Imaging brand (print publication, website, digital edition, and weekly eNewsletters) by managing the sales, marketing, editorial, and financials within company standards. Conceive and sell integrated advertising programs that include print and online components directly and in support of the team.Professionally represent the company in the appropriate specialized associations, societies, and groups to develop increased industry presence. Speak for the company while participating in trade shows, conventions, and meetings. AchievementsRe-named Modern Reprographics magazine and re-launched as Wide-Format Imaging in 2002 resulting in the publication rocketing from the number four book in the market to the number one book as measured by IMS. Wide-Format Imaging maintained its leadership position as #1 and never less than #2 in ad pages for the next seven years.Advertising revenue increased from $550K to $1.2 million during my tenure as Publisher as a result of revenue generating brand extensions to include free standing supplements produced in partnership with industry trade associations such as The SGIA Guide to Digital Printing, Digital Interiors, a supplement for the Interior Designer convention (NeoCon) and the Fine Art and Photography supplement, for the Photo Plus trade show. Online advertising sales grew $175k with the introduction of the Video Network, Weekly E-Newsletter, digital editions of the printed magazine, e-mail marketing programs, and a re-designed website which included four Buyer's Guides.
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PublisherCygnusbusiness Media Feb 2001 - Jul 2009• Responsible for planning and achieving the annual and long-term goals for volume and profit for the Wide-Format Imaging brand (print publication, website, digital edition, and weekly eNewsletters) by managing the sales, marketing, editorial, and financials within company standards. • Conceive and sell integrated advertising programs that include print and online components directly and in support of the team.• Professionally represent the company in the appropriate specialized associations, societies, and groups to develop increased industry presence. Speak for the company while participating in trade shows, conventions, and meetings.
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National Sales Manager, Restaurant MarketingOxford Publishing Sep 1999 - Feb 2001Restaurant Marketing is the only publication in the food and beverage industry focusing on marketing and promotion. Developed and executed a business plan for Restaurant Marketing, a trade publication launched in 1999. Responsibilities included successfully identifying and selling advertising to key accounts; designing and implementing sales tools; conducting sales meetings and conference discussions; supervising four sales representatives; and interacting with the editorial staff.Develop the timetable and monitor the status of the issue planning process to include up-to-date information comparing sales forecasts vs. budgets, maintain new account list and companies re-entering the market and coordinate promotional efforts and mailings. Sell Food & Beverage Nightclub & Bar Trade Show sponsorships.
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Advertising ManagerFairchild Publications - Advertising Manager, Supermarket News May 1996 - May 1999Supermarket News is the only nationally circulated, weekly trade magazine edited for executive decision-makers in the food industry.In self-designed role, implemented business plan and launched the "Fresh Meals and Fresh Market" sections of Supermarket News, a weekly grocery-industry tabloid.Responsibilities included working with publisher to create business goals, identify new accounts, and develop mailing lists of national foodservice companies; conducting meetings with Supermarket News editorial, circulation, and promotion staff; and creating presentation materials to educate advertisers about trends in select industry segments. In one year, grew "Fresh Meals" section advertising by 1,033%, resulting in $2 million increase in ad revenue.
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Regional Marketing ManagerPenton Publishing Jan 1984 - Mar 1996Represented monthly issues of Food Management, Restaurant Hospitality, and The Foodservice Distributor, as well as three yearly issues of Restaurant Show Daily.Increased advertising revenue from $280,000 to $1.3million annually; expanded annual ad-page sales above magazines' aggregate growth rate; developed research, marketing, merchandising, and public relations programs that attracted new advertisers and increased profits. Responsibilities included selling advertising; and providing services to marketing executives, sales and product managers employed by national foodservice companies and their agencies; preparing readership studies; and identifying new market areas. Received 1991 President's Club Award for initiating advertising sales in five targeted accounts.
David Nathanson Skills
David Nathanson Education Details
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New York Institute Of TechnologyBusiness Administration -
New York Institute Of Technology-Old WestburyBusiness Administration
Frequently Asked Questions about David Nathanson
What company does David Nathanson work for?
David Nathanson works for Specialty Graphic Imaging Association (Sgia)
What is David Nathanson's role at the current company?
David Nathanson's current role is Director of Sales and Marketing at Vending Times.
What is David Nathanson's email address?
David Nathanson's email address is da****@****ine.net
What is David Nathanson's direct phone number?
David Nathanson's direct phone number is +120322*****
What schools did David Nathanson attend?
David Nathanson attended New York Institute Of Technology, New York Institute Of Technology-Old Westbury.
What skills is David Nathanson known for?
David Nathanson has skills like Advertising, Publishing, Trade Shows, B2b, Integrated Marketing, Email Marketing, Magazines, Marketing, Sales, Newsletters, Direct Mail, Public Relations.
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